Strategic Media Planner
2 settimane fa
About Us: We are a multinational jewelry company with a presence in over 80 countries. Our expansion plan has strengthened our leadership position, and we continue to innovate and grow.
Purpose of the Role: As a Media Planner at Pandora, you will be responsible for defining and analyzing offline paid media strategies to enhance brand visibility and achieve marketing goals.
- Key Accountabilities:
- Develop and implement offline media strategies to increase brand visibility and achieve marketing goals.
- Manage advertising campaigns across various offline channels, including TV, radio, print, and outdoor.
- Monitor and analyze the performance of offline campaigns, providing detailed reports and recommendations for future optimizations.
- Manage the budget for campaigns, ensuring efficient use of resources and constantly monitoring opportunities and optimizations.
- Manage the relationship with the media agency, ensuring effective communication, productive collaboration, and relevant market, media, and competition insights.
Requirements:
- 5+ years of experience working within offline media.
- Previous experience in media agency or global organizations in retail, fashion, or FMCG industry preferred.
- Experienced in offline and online media planning.
- In-depth knowledge of trends and best practices in the offline media sector.
- Experience with econometric models and audit tracking.
- Fluent in English – verbally and written.
Why Work with Us:
- Be part of a dynamic, innovative, and young team.
- Opportunity to work on exciting projects and campaigns on an international scale.
- Continuous learning and professional growth.
Main Benefits:
- Smart working: 2 days a week.
- Ticket restaurant: 11.50 Euro per day.
- Smart Friday: our weekend starts early on Friday afternoon.
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