Strategy Director

5 ore fa


Roma, Lazio, Italia Publicis Media A tempo pieno
Job Description

As a Strategy Director at Publicis Groupe, you will be responsible for developing integrated brand strategies and creative briefs that drive behavior change. You will work closely with the strategic team to architect communication strategies, campaign tasks, and measurement planning. Your expertise will be sought after in new business pitches, and you will be a mentor and line manager to less experienced team members.

Key Responsibilities:
  • Develop holistic communications planning strategies across channels that bring a big idea and creative platform to life.
  • Implement methodologies of both brand planning and user-centred design, such as journeys and experience planning.
  • Lead and manage a team of strategists to deliver high-quality work.
  • Collaborate with account and creative teams, as well as external and media partners, to develop comms initiatives that drive a successful campaign.
Requirements:
  • 8-10 years of experience with ATL, BTL, Digital, Social campaigns in international agencies and/or for international brands.
  • Proven track record of implementing holistic communications planning strategies across channels.
  • Knowledge of brand planning and user-centred design methodologies.
  • Strong leadership and management skills.
What We Offer:
  • A dynamic and collaborative work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.

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