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Digital Media Manager

2 mesi fa

Roma, Lazio, Italia Experis A tempo pieno
Job Title: ADV Manager

Experis, a leading IT company within the ManpowerGroup group, is a global leader in the search and selection of specialized IT & Digital profiles, Career & Skills development, IT Consulting, and Project Solutions.

We are seeking a highly skilled ADV Manager to join our Digital & Media department. The successful candidate will be responsible for managing all main digital and media campaigns and activities, directly reporting to the Marketing Manager.

Main Responsibilities:
  • Develop and implement a comprehensive media plan, coordinating with a global media agency to ensure effective advertising, programmatic, and PPC campaigns.
  • Manage the Pim Project in accordance with Global Guidelines, ensuring seamless execution and alignment with marketing objectives.
  • Design and execute a social media strategy across existing and new platforms, ensuring strategic alignment with marketing and content calendars.
  • Manage influencer activities, including paid campaigns and free seeding, in collaboration with the marketing team.
  • Monitor and maintain social media analytics tools and reporting, ensuring consistency with defined business KPIs.

The role requires frequent interactions with Marketing, Procurement, International Digital Department, and External Agencies (Media Agency, Digital Agency).

Requirements:
  • 3-5 years of experience in advertising and digital media management.
  • Strong knowledge of digital communications, emerging platforms, and digital technologies (GA4, SEO, main media platforms such as META, Google, Tik Tok).
  • Fluent in English and excellent computer skills (Microsoft Office, Outlook Express, etc.).
  • Great passion for the digital world and a commitment to staying up-to-date with the latest trends and technologies.
  • High interpersonal and analytical skills, with a team-oriented and proactive approach.

We offer a competitive salary, smartworking opportunities, and a dynamic work environment in Milan.