Data-Driven Analytics Specialist
4 settimane fa
Role Overview
The position of Senior Analytics and CRO Consultant involves implementing and executing Analytics and CRO initiatives in line with the agreed strategy to maintain, develop, and exceed client performance targets. This role requires a deep understanding of digital transformation processes and empathy for clients’ needs.
Key Responsibilities
- Guiding clients through digital transformation processes, understanding their needs, and collaborating with company teams to achieve client objectives.
- Creating presentations and data-based reports for clients and internal teams, conducting ad-hoc analyses, and generating reports in Looker Studio.
- Managing the Google Analytics console, implementing tracking via tag manager, defining measurement strategies, and monitoring KPIs in accordance with client requirements.
- Coordinating and supervising projects related to Digital Analytics, involving all stakeholders.
Qualifications
- At least 2-3 years of experience in setting up tracking systems and reporting for medium to large clients on Google Analytics and/or Adobe Analytics platform.
- Degree in Technical-Computer Science, Engineering, Internet Sciences, Statistics, Marketing, Mathematics, or Physical sciences.
- Excellent knowledge of Google Analytics and/or Adobe Analytics, Google Tag Manager, and A/B testing methodologies (Adobe Target, Contentsquare, or others).
- Excellent skills in using Google Presentation (or PowerPoint) and Google Sheets (or Excel).
- Basic knowledge of Web Marketing, SEO, and SEM.
- Excellent knowledge of the Italian language and good knowledge of the English language.
Company Culture
Dentsu values diversity, inclusivity, and education. We offer regular exchange formats, training, and support to help employees grow and develop in their careers. We welcome all qualified candidates, regardless of gender or background, and encourage them to apply online, indicating their salary expectations and possible entry date.
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