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Paid Social and Search Media Campaign Manager
2 mesi fa
Job Summary
We are Lenovo, a global technology powerhouse, seeking a skilled Paid Social and Search Media Campaign Manager to join our team. As a key member of our Media COE, you will be responsible for developing and executing strategies for brand and sub-brand campaigns across social media and search platforms.
About the Role
As a Paid Social and Search Media Campaign Manager, you will:
- Develop and execute strategies for brand and sub-brand campaigns across social media and search platforms
- Ensure alignment with business objectives and target audiences
- Cultivate strong relationships with key social media partners
- Analyze project briefs and objectives for social and search media activations
- Recommend budgets, timelines, and optimization strategies
- Monitor campaign performance against benchmarks
- Explore novel approaches to maximize impact
- Manage multiple campaigns across various countries (EMEA region)
Requirements
To be successful in this role, you will need:
- Minimum 5 years managing paid social and search campaigns
- Proficiency in Facebook Ads Manager, including campaign trafficking, QA processes, and performance monitoring
- Hands-on experience with platforms like Google, Microsoft, and Amazon
- Strong understanding of digital campaign metrics (CPM, CPC, CPA, ROAS)
- Track campaign performance and define optimization strategies
- Familiarity with running campaigns on LinkedIn, TikTok, Snapchat, Facebook, Pinterest, Reddit, and Discord
- Proficiency in campaign trafficking, social ad formats, conversion pixels, and UTM tracking
- Fluent in English and Italian
What We Offer
As a valued member of our team, you will enjoy:
- Life Insurance
- Pension/Retirement Plan
- Health Coverage Plan
- Meal Vouchers
- Employee Referral Bonus
- Children of Lenovo Employees Scholarship Program
- Lenovo and Motorola Product Discounts
- Employee Assistance Program, e.g., for health, legal & financial consultancy
- Internal E-learning Development Platform Available for Employees
Equal Opportunity Employer
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.