SEO SENIOR SPECIALIST

Get AI-powered advice on this job and more exclusive features.Job ResponsibilitiesThe SEO Specialist will focus on developing strategies and tactics to increase the number of visitors to our websites, increase the revenues coming from organic traffic and obtain a high-ranking placement in the results page of search engines. This role involves close collaboration with internal colleagues, international stakeholders, external agencies, and requires excellent English communication skills.The SEO Specialist will work on four De'Longhi Group Household Brand Websites (De’Longhi, Kenwood, Braun Household, Nutribullet) and will cover all essential SEO areas: technical, content, and off-site/Digital PR and Social SEO (e.g.: YouTube), demonstrating a broad expertise across all SEO topics.Main responsibilitiesWork with the development team and Global SEO Agency to ensure SEO best practices are properly implemented on newly developed codeWork with editorial and communication marketing teams to drive SEO in content creation and content programmingRecommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywordsDevelop with the Global SEO agency and local SEO Agencies specific link building strategy that can fit for the different market contexts.Research and implement search engine optimization recommendationsOther ResponsibilitiesLiaise with the Markets to enable sharing of projects and results.Drive and coordinate the creation of powerful case studies with the markets to establish and demonstrate best practices examplesBuild and/or maintain relationships with the main Software / Service that can provide valuable support to the marketsWork closely with internal teams (brand, social, e-commerce, automation) to obtain a full view of all the marketing activities and work synergically togetherObserve and analyze new digital opportunities and trends and establish a regular update with the markets.Job ProfileQualifications5+ years of professional experiences in-house or in a SEO agencySolid understanding of all SEO principles and best practiceProven experience on SEO tools like SEMrush, Ahrefs, Screaming Frog, Advanced Web RankingProven knowledge of all the necessary activities for a successful migration (from the content mapping to the redirect implementation)Proven ability on understanding Google data (GA4 and Google Search Console)Good knowledge of HTML 5, CSS and JavascriptDirect experience in international project managementDirect experience in multi-language websitesSkillsAnalytical and data driven approach decisions makingBeing able to think outside the box, going beyond the KPI of Google organic traffic and rankingsOrganizational ability: strong attention to detail and organizational skillsInterpersonal skills: Ability to thrive in a fast-paced, dynamic environmentBe able to perfectly communicate in English with the different markets by emails, conference calls and face to face.We are an Equal Opportunity Employer, we reject and condemn any form of discrimination including discrimination based on age, gender, sexual orientation, health, race, nationality, cultural background, political opinions and religious beliefs, and membership of associations and trade unions.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesManufacturingGet notified about new Senior Search Engine Optimization jobs in Treviso, Veneto, Italy.We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.#J-18808-Ljbffr