Performance Marketing Specialist

2 giorni fa

Genoa, Italia Buddyfit A tempo pieno

Your Impact Your profile We’re looking for a Performance Marketing Specialist to join the Buddyfit Growth & Performance Marketing Team. If you’re data-driven, proactive, and passionate about scaling digital campaigns while driving measurable results, you’ll thrive here. Experience in paid social, performance marketing, and analytics is key, and a love for fitness, wellness, and tech is a big plus. Why Join 7NXT Your mission Skills & Requirements1–3 years of experience in performance marketing, paid social, or growth marketing Strong analytical mindset and proficiency with spreadsheets (Excel / Google Sheets) and ad platforms (Meta Ads, TikTok Ads, Google Ads, etc.) Proven experience running and optimizing paid campaigns with measurable results Excellent written and spoken English (B2+); Spanish would be a plusHow to Apply Here’s what you will take care ofPlan, execute, and optimize campaigns: Own paid campaigns across social and digital channels, from strategy to launch, ensuring they reach the right audience and drive results. Audience segmentation and targeting: Analyze user behaviour and audience data to define and refine targeting strategies that maximize engagement and ROI. Performance analysis & insights: Monitor KPIs (ROAS, CTR, conversion rates, CAC, etc.), generate actionable insights, and recommend improvements to campaigns and creative strategies. A/B testing & experimentation: Lead testing on creatives, messaging, formats, and audiences to continually improve campaign performance. Collaboration across teams: Work closely with CRM, Brand, Content, and Product teams to align campaigns with launches, promotions, and overall growth strategy. Campaign reporting & process management: Maintain dashboards, track budgets, and ensure smooth execution of campaigns across markets.Stay ahead of trends: Keep up-to-date with performance marketing tools, platforms, and best practices to drive innovation and efficiency. What we offerA collaborative and energetic environment: Work with a passionate, ambitious team that supports and challenges you every day. Hands-on impact: You’ll own campaigns, see real results, and influence growth decisions across international markets. Growth and learning: Fast-paced, dynamic environment where you can grow your skills, experiment, and make a tangible impact.Come as you are #J-18808-Ljbffr

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