Senior Data Analyst

1 settimana fa


Genoa, Italia Buddyfit Srl A tempo pieno

Your mission Impact Measurement & Insights Go beyond reporting: assess why something worked (or didn’t) using controlled experiments, causal inference, and advanced analytics Provide decision-making clarity – not just reports Cross-Brand Marketing Analytics Enable marketing analytics across multiple brands Own attribution modeling and campaign performance tracking across channels like Influencer, Performance, CRM, and emerging opportunities Build scalable systems to measure, compare, and improve marketing ROI Behavioral Analysis Analyze user journeys, conversion funnels, and behavioral signals Uncover patterns that influence acquisition, retention, and roadmap planning Modeling & Experimentation Design and execute A/B tests and CRO initiatives Apply regression analysis, experimentation frameworks, and other statistical methods to support product & marketing growth Mentorship & Technical Sparring Mentor fellow analysts and contribute to a strong, collaborative analytics culture Help raise standards across methodology, communication, and documentation Data Products & Standards Build and maintain robust models and visualizations – focused on clarity and action, not dashboards for the sake of dashboards Improve internal workflows, tooling, and documentation standards with the broader data team Here’s what you will take care of As a Senior Data Analyst (m/f/d) , you will take an active role in shaping marketing decision across multiple brands within the 7NXT Health Group (BuddyFit, Gymondo & 7Mind). Reporting directly to the Head of Data, you will partner closely with Marketing & Product ,Managers, Heads of Marketing and cross-functional leadership to drive insights that truly matter and making campaignes succesful – moving beyond surface metrics and dashboards to challenge assumptions, guide decisions and measure real business impact. Skills & Requirements You are a data-driven marketing professional who combines technical expertise with a strategic mindset. Education: A Master’s degree (or equivalent practical experienc e) in Data Science, Computer Science, Economics, Statistics, Marketing Analytics, or a related field. Marketing Analytics Expertise : 5-7 years of experience in digital marketing(or equivalent knowledge gained through projects or work), business intelligence, or a related field, with a strong understanding of attribution modeling, A/B testing, CRO methodologies, and digital marketing strategies. Technical Skills : Proficiency in advanced SQL and dbt (or the ability to quickly learn and adapt to these tools), along with experience using industry-grade visualization tools likeTableau; Python                       experience is a plus. MarTech Mastery : Hands-on experience with platforms like Google Analytics, Firebase, Google Tag Manager, Rudderstack, Adjust, and A/B testing tools (e.g., VWO, Amplitude). Marketing Platform Experience: Familiarity with tools such as Meta Business Manager, Google Ads, Microsoft Ads, and CRM tools like Braze, Zoho, or Emarsys. CRO Knowledge : Proven track record in running and analyzing A/B tests and driving user journey improvements through data insights. Collaboration and Communication : Excellent communication and stakeholder management skills to align teams and present insights effectively. Strategic and Analytical Mindset : A proactive problem solver who can derive actionable insights from complex data and align them with business goals. What we offer • Possibility of vertical growth: you won’t find any corporate career scheme, if you contribute to the success of the products we launch, you will directly profit in terms of career and compensation.• Youthful and easy environment, we like to have fun and we believe in the importance of the team. You will find a very special working environment and a very close and tight team.• Growth-oriented mentality: we are very, very ambitious. You will find colleagues who want to push you to the limit, and you will be triggered by this stimulating environment.About us Buddyfit  is the first fitness App that lets users train anywhere with a personal trainer.  Our goal is to revolutionize the world of fitness that is still using such old methods for user’s behaviours nowadays. The feedback we have received so far from both trainers and users are very positive and now we are ready to reach a bigger public and start scaling abroad internationally. We are very ambitious and we want to build a strong team to achieve our goals. Joining Buddyfit means you will have lots of opportunities to grow very fast within the team and ensure our company’s growth. Our Purpose : Make your presence felt. This is our goal and objective. People make the difference. We want you to acknowledge it and help us achieve our goals. We want your contribution to be listened to. We want to be your first choice, we want you to make an impact.  



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