Channel Account Manager
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My client is a software company that helps businesses manage and secure mobile devices, apps, and IoT devices.
Responsibilities
Identify, recruit, and onboard new channel partners, including VARs, system integrators, MSPs, and resellers in the IT software space. Manage the full partnership lifecycle: from lead generation and qualification, through contract negotiation and enablement, to ongoing performance optimization. Conduct market research to target high-potential partners aligned with our SaaS portfolio, focusing on sectors like cybersecurity, ERP, and cloud infrastructure. Develop and execute joint go-to-market strategies, co-marketing campaigns, and enablement programs to maximize partner-led sales. Track partner performance using KPIs such as pipeline generation, deal registration, and revenue attribution; provide regular reporting and forecasting. Build strong relationships with partner executives, conducting quarterly business reviews (QBRs) to ensure mutual success and expansion opportunities. Collaborate with internal teams (sales, marketing, product) to align partner programs with company goals.Experience
3-5 years experience in B2B solution sales to large accounts as a new business hunter while being a Sales Representative / Sales-
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