EMEA AVP, Customer Go-To-Market Leader

OverviewAs the EMEA AVP Customer Go-To-Market Leader you will be responsible for driving market success across ServiceNow's Customer Workflow product suites. Key focus areas will include driving the workflow growth strategy, expanding solution sales specialist capabilities, and shaping cross-functional ecosystem activities to build pipeline and capture market opportunities. You will support solution market development, demand generation, and field enablement for the Customer Workflow portfolio of capabilities.This leadership position comes with the opportunity to play a pivotal role in growing the business and driving lasting impact for the organization. The ideal candidate is a proven sales leader, expert at partnering with global and product leadership to build and grow business, a superb relationship builder, and an intellectually curious individual who can develop trust with senior leaders and stakeholders across the organization. The candidate must be able to combine GTM expertise, product/market knowledge, and sales GTM excellence to drive action and deliver results.What you get to do as a Geo Workflow Sales LeaderBuild GTM strategies and programs in partnership with WF/BU & cross-functional business partners including marketing partner digital sales core field sales solution specialists and solution consulting.Creation of business development strategies in partnership with Geo leadership to build healthy pipeline coverage and drive growth & innovation.Own the multi-quarter business performance view; continuously track & monitor key metrics to ensure success, recommend course correction & success initiatives.Be the WF sales evangelist; actively represent the portfolio in large scale 1:Many customer and partner facing events and 1:1 executive briefing.Bridge market insights and intelligence to shape product pricing & packaging for GTM success. Inform the BU roadmap based on customer & market insights.Partner closely with Major Area-aligned solution sales specialist teams to help them adopt and execute WF strategies, programs, plays and activities.Be the GTM voice for the Workflow in GTM plans, business reviews and in general represent the workflow from a sales perspective.Foster and grow the workflow specialist community and culture; define enablement priorities, expand domain expertise, ensure competitive readiness.Provide expert consultation in long-range and annual planning efforts including growth objectives, prioritization, enablement needs, workflow specialist sales compensation approaches and other sales critical success activities.Proactively collaborate with the GPC organization to develop GTM partners to deliver on workflow growth objectives.Develop Multi-Workflow strategies in partnership with Geo WF Leader peers and product leaders.Plan construction and targeting coordination with marketing on required events.Creation of thought leadership content in conjunction with BU and marketing.Providing enablement for scaling in conjunction with Ops and Partner orgs; andConducting an aggregation of forecasting at a global level.QualificationsTo be successful in this role we need someone who has:Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.10 years experience in sales, business development and GTM strategyProven enterprise software sales experience in a large global matrixed sales organization. Experience in a specialist sales organization preferred.Demonstrated success partnering with senior product leaders to build and grow businesses spanning a multi-BU product portfolio.Deep sales market and product knowledge relating to the Customer Workflow business; selling solutions to scale customer operations and improve end-customer experience.Outstanding communication skills; ability to influence at all levels of the company.Experience developing and running sales programs and strategies from inception to completion.Experience presenting to large internal and external audiences including customer & partner events.Understanding of customer buying preferences, market dynamics, and key drivers with ability to craft and align sales GTM strategies accordingly.A consistent track record of sales excellence; meeting and exceeding team quotas.Superior knowledge and demonstrated skills of sales techniques, customer interaction, customer relations.Strong forecasting and reporting capabilities with solid understanding of key financial metrics, ROI assessment and market insights analysis for near-term and long-term health of the business.A proven and consistent track record selling to large enterprise-level customers and established relationship at the C-suite level.Strong organization, communication, teamwork, presentation, problem solving and time management skills.Experience inspiring global matrixed teams to share and follow defined best practices.A self-starter with a win-as-a-team approach.International experience is a plus.Strong fluency in English is required; additional languages are a plus.Equal Opportunity & Additional InformationEqual Opportunity EmployerServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. Applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.AccommodationsWe strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply, please contact for assistance.Export Control RegulationsFor positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.#J-18808-Ljbffr