Performance Marketing Motion Designer

3 giorni fa

rome, lazio, Italia Altro Tempo pieno
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Performance Marketing Motion Designer / Video Editor based in Italy.
This role is designed for a creative professional who combines strong visual storytelling with a genuine interest in performance marketing and data.
You will create, edit, and animate paid social creatives designed not only to look compelling, but also to generate measurable business results.
Working closely with creative and marketing teams, you will develop concepts, test variations, analyze performance, and continuously improve advertising assets.
The position offers exposure to multiple digital platforms, including Meta, TikTok, and YouTube, as well as a wide range of creative formats.
You will use performance metrics to understand why certain creative decisions succeed and translate those insights into stronger future campaigns.
The role also encourages the use of AI-powered creative tools to accelerate ideation, production, and experimentation without compromising quality.
It is an opportunity to combine motion design, video editing, visual communication, and data-driven creative strategy in a fast-paced environment.
Accountabilities Conceptualize, design, edit, and animate static and video assets for performance-focused social campaigns across Meta, TikTok, YouTube, and other digital platforms.
Translate marketing objectives, audience insights, and campaign goals into engaging creative concepts designed to drive measurable actions.
Break down successful advertisements into key components such as hooks, problems, solutions, proof points, offers, and calls to action, then develop modular variations for structured A/B testing.
Review creative performance data and use metrics such as CTR, CPA, ROAS, CVR, CPM, CPC, VTR, thumb-stop rate, hold rate, and watch time to identify performance patterns.
Analyze individual creative assets to determine which visual, messaging, storytelling, and editing choices contribute to stronger results.
Turn campaign data and stakeholder feedback into actionable creative iterations rather than relying solely on personal design preferences.
Manage complete post-production workflows, including video editing, sound design, VFX, motion graphics, dynamic typography, color correction, and creative adaptation.
Adapt successful creatives into multiple versions, placements, aspect ratios, and formats while maintaining clear organization, naming conventions, and version control.
Research competitor advertising, platform trends, audience behavior, and high-performing creative formats to identify new concepts and testing opportunities.
Manage assigned creative projects from initial brief through final delivery while communicating effectively with creative, marketing, and