Manager Trade Marketing

3 giorni fa

Assago, Italia Goodyear A tempo pieno

**Goodyear. More Driven.**

We are looking for a dynamic and experienced **Manager Trade Marketing** to join our team and lead the trade marketing activities in the **Southern Europe** region. This role offers an exciting opportunity to contribute to the growth and development of our brand across multiple markets. If you are passionate about trade marketing and ready to take on a key role in a fast-paced environment, we would love to hear from you.

**Location**: Italy, Spain or France

**Key Responsibilities**:

- Manages Hub trade marketing team.
- Hiring/evaluation/guidance/coaching of area trade marketing specialists team.
- Builds and manages Hub Trade marketing budget.
- Allocation management in alignment with Hub Sales leader and based on Hub brand, market and customer audit conclusions.
- Trade offs decisions based on short term mitigation needs in alignment with Hub Sales leader.
- Defines and leads Hub trade marketing plans execution.
- Consolidates Hub Customers requirements in terms of sell out, sell in promotions and customer engagement needs.
- Ensures synergies creation and best practices sharing within hub.
- Inputs Cross Hubs TM leader on according assets needs prior to AOP definition.
- Tracks proper trade marketing plans implementation within hub sales areas and ensures post mortem learnings.
- Ensures proper localization and deployment of sales activation calendar conjointly with sales enablement team.
- Supports Hub Brand BtoC activation plans execution.
- Coordinates brand content translations checks with hub TM team.
- Provides Hub insights to central team in case of specific local needs.

**Main Interactions**:

- Works on a daily basis with Hub Sales Leader on trade marketing plans implementation, performance tracking and trade off decisions.
- Works with Central Trade marketing team (Customer engagement leader, customer sales activation manager, customer performance manager, sales content specialist) to input on specific Hub needs when relevant.
- Works with Central Brand leaders to support on brand content and activation localization.
- Works with Brand performance managers to input on Hub Brand and market audit learnings and Hub targets definition proposal.
- Works with sales enablement team on sales activation calendar localization and proper implementation across Hub sales areas.
- Works with Hub revenue management team on consolidated performance view, including hub mitigation and related activities and budget needs.

**Requirements**:

- Proven experience in trade marketing, brand management, or a similar role within the FMCG or retail industry.
- Strong understanding of the Northern European markets and consumer behavior.
- Excellent communication and negotiation skills.
- Ability to work cross-functionally with sales, marketing, and product teams.
- Analytical mindset with the ability to assess market data and translate it into actionable strategies.
- Fluent in English; additional languages (e.g., German, French, or Nordic languages) are a plus.
- Ability to travel within the region as required.

**What We Offer**:

- Competitive salary and benefits package.
- A dynamic and supportive work environment.
- Opportunities for professional growth and development within a global company.

  • Specialista in Marketing, Trade Marketing, Sales e

    3 giorni fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    **Position Snapshot** - Nestlé in Italy, Milan HQ - Laureati o laureandi - Categorie protette L.68/99 - F.A.B. working: lavoro flessibile, adattabile e bilanciato **Position Summary** La posizione di specialista in Marketing, Trade Marketing, Sales e Finance è rivolta a persone con disabilità che rientrano nelle categorie protette L.68/99. Avrai...

  • Stage Marketing

    1 giorno fa

    Assago, Italia Nestlé A tempo pieno

    **#VisitNestlé #NestléneedsYOUth #Innovation #YEP** **Position Snapshot** - Nestlé in Italy, Milan HQ - Undergraduates or graduates in marketing or economics - Effective communication in English - Full-time internship (6 months) - Start date: Novembar **Position Summary** We are excited to welcome an intern to our Food Trade Marketing team, where they...

  • In-Store Activation Intern: Trade Marketing

    1 giorno fa

    Assago, Italia Nestlé A tempo pieno

    A leading food and beverage company is offering a full-time internship in Assago, Italy, focusing on trade marketing. The intern will engage in data analysis, promotional activities, and collaborate with various stakeholders. Candidates should be undergraduates or graduates in Economics or Trade Marketing, with strong skills in Microsoft Office and fluency...

  • Stage Trade Marketing Purina Grocery Stage Trade Marketing Purina Grocery

    2 giorni fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    At Purina we are committed to creating richer lives for pets and the people who love them, providing high quality nutrition for cats and dogs and doing more of what matters for pets, people and planet.Position SnapshotNestlé Purina Commerciale in Italy, Milan HQPet-friendly workplaceUndergraduates or Graduates in Trade Marketing, Marketing, Economics or...

  • Trade Marketing Specialist Baby Store, Pharmacy

    1 settimana fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    **Position Snapshot** - Nestlé in Italy, Milan headquarter - Permanent contract - Nestlé welcomes people with disabilities - Business Bachelor or equivalent - Minimum of 2 year experience in Trade Marketing - Sell out experience or other channel knowledge are a plus - Fluent in Italian & English **Position Summary** Help and support the development of...

  • Stage Trade Marketing B2B Nespresso

    1 giorno fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    **Position Snapshot** - Nestlé Nespresso in Italy, Milan HQ - Undergraduates or graduates in marketing, trade marketing or economics - Full-time internship (6 months) - Start date: January **Position Summary** As a pioneer in the high-quality portioned coffee market, Nespresso brings the best coffee experience even outside home with its Professional...

  • Purina - Trade Marketing Intern - Channel Specialist

    1 settimana fa

    Assago, Italia Nestlé Purina A tempo pieno

    **At Purina we are committed to create richer lives for pets and the people who love them, providing high quality nutrition for cats and dogs and doing more of what matters for pets, people and planet.** **Position Snapshot** - Nestlé Purina Commerciale in Italy, Milan HQ - Pet-friendly workplace - Undergraduates or graduates in trade marketing, marketing,...

  • Stage Trade Marketing

    5 giorni fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    **Position Snapshot** - Nestlè Purina, Milan HQ - Undergraduates or graduates in Trade Marketing, Marketing, Economics - Full-time internship (6 month) - Start date: January **Position Summary** - The resource will have the opportunity to deep dive into Italian Trade reality with special reference to assortment management, data reading, market trends, with...

  • Stage Trade Marketing Purina

    1 settimana fa

    Assago, Italia Nestle Operational Services Worldwide SA A tempo pieno

    **Position Snapshot** - Nestlè Purina, Milan HQ - Undergraduates or graduates in trade marketing, marketing, economics - Nestlé welcomes people with disability - Full-time internship (6 months) - Start date: December **Position Summary** **A day in the life of** - Support in create selling stories based on the uniqueness of our strategic brands; -...

  • Channel Manager Canale Specializzato

    2 settimane fa

    Assago, Italia Nestlé Nutrition A tempo pieno

    **Position Snapshot** - Nestlè Nutrition Italia, Assago (MI) - Permanent contract - Education Degree in Economics - At least 3-5 years of experience in trade marketing roles gained in infant nutrition sector, with a deep knowledge of the specialized channel (Pharmacies, Pharma Wholesalers, Baby Stores). - Experience in developing winning strategies and...