Content and Engagement Specialist
3 giorni fa
Supporting the work of the Strategic Communications & Marketing Office and the Office of the President, the Content and Engagement Strategist reports to the Senior Manager, Communications and Public Relations, Strategic Communications & Marketing.
**Position summary**:
- Develop key messages and speaking points for specific strategic items and audiences. Reinforce key messages through various activities.
- Develop articles, such as op-eds, in support of the UNB strategic vision.
- Manage and develop key websites.
- Fact-check, interview sources, and analyze information prior to publication.
- Write and prepare speeches, media information packages, news releases, and other materials.
- Review policies, reports, background information and gather information from relevant sources.
- Develop communications plans and manage the delivery of multiple communications projects and initiatives through planning, implementation, and ongoing evaluation.
- Collaborate with team members to manage the production of collateral such as the Annual Report.
- Provide recommendations, guidance, and advice to senior management and staff regarding content, style, and presentation of printed materials.
- Recommend and develop communications policies, standards, and processes regarding the design, development, and publication of communications products and materials.
- Respond to inquiries (written) received from the public, the media, internal and external stakeholders as required.
**Requirements/Skills**:
- University degree, preferable in communications, public relations or related discipline or an acceptable combination of education and experience.
- Minimum 5 years of direct experience in advising and supporting executive leaders in communications.
- Experience in speech writing, copy editing and preparing presentation materials.
- Experience in reviewing, editing, fact-checking and proofreading materials according to CP style guidelines.
- Storyteller and superior writer with excellent editorial, proofreading and verbal communications skills.
- Excellent time-management, interpersonal, multi-tasking, and team-building skills.
- Able to act with diplomacy, tact, professionalism, and confidentiality.
- Able to develop, implement, execute, and measure strategic communications plans.
- Detail-oriented and able to meet deadlines and switch between tasks readily.
- Able to deliver high quality results under pressure, tight deadlines, and often evolving priorities.
- Ability to travel. The Strategic Communications & Marketing Office is a bi-campus team for both UNB Fredericton and Saint John campuses.
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