Global Marketing Manager Loupes

1 giorno fa

Rezzato, Italia UNIVET S.R.L. A tempo pieno

**About Us**:
Univet is a renowned Italian brand operating within a dynamic international group. With over 25 years of experience, we have established ourselves as a leading force in optical technologies. Our commitment to excellence, innovation, and creative flair sets us apart, making us a sought-after name in the global market. As we continue to grow, we are seeking an experienced and highly skilled Global Marketing Manager.

**Position Overview**:
As the **Global Marketing Manager**, you will play a pivotal role in elevating our brand presence, engaging customers, and achieving remarkable sales growth in the dynamic world of loupes and headlights. Reporting directly to the Chief Marketing & Product Officer and managing the local marketing members, you will be responsible for developing and executing strategic marketing initiatives with a strong focus on trade marketing, all while leveraging your deep customer-centric mindset and digital skillset.

**Key Responsibilities**:

- Trade Marketing Excellence_:

- Develop and implement trade marketing strategies that elevate brand awareness and customer engagement in the B2B2C market.
- Drive sales growth by creating innovative campaigns that captivate our audience and make us an industry leader.
- Customer Focus_:

- Dive deep into understanding the unique needs and preferences of our target customers.
- Translate insights into impactful marketing campaigns and initiatives that resonate with our audience and drive loyalty.
- Digital Expertise_:

- Leverage your digital prowess to create and execute cutting-edge digital marketing strategies.
- Brand Ambassador_:

- Champion our prestigious Italian Brand on a global scale.
- Ensure brand consistency across all touchpoints and maintain our premium positioning.
- Manage two other brands belonging to Univet, driving their success and maintaining their unique identities.
- Cross-Functional Collaboration_:

- Collaborate closely with cross-functional teams, including sales, product development and customer service.
- Align marketing strategies with business goals and foster a culture of teamwork and shared success.

Market Research:

- Stay at the forefront of industry trends, competitive landscape, and evolving customer behavior.
- Identify new opportunities for growth and innovation that keep us ahead of the curve.
- Budget Management_:

- Efficiently manage and optimize marketing budgets to maximize return on investment (ROI).
- Team Management_:

- Lead and inspire in-house and subsidiary teams, fostering a culture of excellence, collaboration, and innovation.

**Qualifications**:

- Bachelor's degree in Marketing, Business, or a related field. MBA preferred.
- Proven experience in B2B2C marketing, ideally within the dental or medical industry.
- Minimum of 10 years of experience in marketing, with a focus on trade marketing and B2B2C.
- A track record of success in driving brand awareness, customer engagement, and sales growth.
- Strong leadership and team management capabilities.
- Global mindset and experience working in an international context.
- Excellent analytical and problem-solving skills.
- Strong communication, negotiation, and presentation skills.

If you are a forward-thinking, results-driven marketing professional with a passion for Italian excellence and a global vision, we want to hear from you. Join us in our mission to bring innovation and quality to the world of dental and medical loupes and headlights.

**Smart working policy**: 6 days/month remotely

**Location**: Rezzato (BS)

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