Marketing Manager Livestock

3 giorni fa

Milano, Italia Ceva Tiergesundheit GmbH A tempo pieno

The Company
Ceva Santé Animale is a global veterinary pharmaceutical group driven by an ambitious mission: improving animal health to contribute to human well-being. In Italy, Ceva Santé Animale is a benchmark for innovation, sustainability, and quality in the production and distribution of therapeutic solutions for livestock and companion animals.
With a consolidated yet expanding presence in the Livestock sector, we are strengthening our marketing structure to meet the challenges of an ever-evolving market, aiming to gain leadership and accelerate growth.

The Role
We are seeking a visionary and strategic Livestock Marketing Manager who will be responsible for defining, implementing, and overseeing marketing strategies for the Swine and Ruminant lines. This role will promote operational excellence and innovation, working closely with the commercial, technical, and communications functions.
This role represents a key lever for the company's competitive positioning and requires a combination of leadership, analytical skills, and in-depth industry knowledge.

Key Responsibilities:
Development and implementation of annual marketing plans for the Swine and Ruminant lines.
In-depth analysis of target markets, identifying trends, opportunities, and risks.
Definition of positioning, pricing, segmentation, and distribution channel strategies.
Management of the marketing budget, with responsibility for forecasting, ROI, and resource optimization.
Supervision of the communications plan, in collaboration with the dedicated team, to ensure consistency between brand identity and promotional messages.
Coordination with the sales team to ensure alignment between strategy and execution.
Active participation in trade fairs, scientific events, and national and international conferences.
Leadership and development of the Livestock marketing team, with responsibility for objectives, performance, coaching, and professional growth.

**Requirements**:
Degree in a scientific discipline (Veterinary, Biology, Agriculture, or similar) preferred.
Significant experience in marketing roles at established companies in the sector. Pharmaceutical, animal feed, or veterinary medicine preferred
Proven experience in team management and collaborative leadership
Excellent English proficiency (B2 level or higher)
Strategic mindset, results-oriented, and long-term vision
Excellent communication, interpersonal, and negotiation skills
Proactive, flexible, and able to work in dynamic, multidisciplinary environments

What We Offer
Joining a stimulating and rapidly expanding international environment
Opportunity to actively contribute to the growth of a strategic business unit
Continuing training and management development
Inclusive, innovative, and talent-focused work environment
Competitive compensation package, company benefits, and opportunities for internal growth

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