Global PR Manager

6 giorni fa

Milano, Italia LUXOTTICA A tempo pieno

**JOB SCOPE AND MAIN RESPONSIBILITIES**:
A senior level strategic role that will be influential in shaping consumer perceptions of the Persol brand, orchestrating the next chapter of our global communication evolution. The Global PR leads the development, implementation, and integration of strategic global PR plans that cultivate our relationships with media and engage our target audience to boost brand awareness and drive commercial success.
This role will oversee regional PR teams and agency partners to maximise brand presence on various channels (e.g., web, TV and social media) globally, ensuring brand content is consistent, well timed, and newsworthy.
The Global PR manager will also play the role of broadening awareness of these strategies and increase visibility of PR programs and priorities within the organisation and to key stakeholders, while working closely with cross-functional leaders to maintain a high-level of collaboration and alignment on all consumer communications.

**AREAS OF RESPONSIBILITIES AND RELATED ACTIVITIES**:

- PR Strategy development - develop global PR plans alongside cross-functional teams.
- Brand storytelling - formulate brand stories to refine the core messages and brand narrative.
- Influencer strategy - drive and develop the brands global influencer network of brand advocates.
- Goal Setting - set objectives for the PR team aligned to key brand priorities and monitor team performance.
- Brand visibility - maximise brand presence on various channels (e.g. web, print, TV, social media and new media) to maintain the brands cultural relevance.
- Management of Regional PR Teams - identify global PR priorities and oversee regional teams.
- Brand Partnerships - cultivate and maintain relationships with brand and agency partners.
- Asset development - oversee the creation of press releases and PR related materials.
- Brand Voice - ensure brand consistency in all PR efforts.
- PR Activations - develop PR activations to increase awareness of the brand.
- Reporting - report on PR campaign results.
- Crisis management - manage sensitive issues to maintain company’s good reputation.
**NETWORK OF INTERACTIONS**:
INTERNAL : Brand, Corporate PR, Social, Communications, Retail, E-commerce and Product Teams.
EXTERNAL : PR Agencies, Regional PR Teams, Media Partners, Influencers and Brand Partners.

**TECHNICAL SKILLS - PROFESSIONAL KNOWLEDGE**:

- Media relations strategy - proven experience developing successful media relations campaigns on a global level.
- Influencer marketing - experience in developing highly-effective influencer marketing programs and campaigns.
- Digital and social media - expertise in different social networks, including Instagram, TikTok, Facebook and Twitter.
- Communication skills - strong speaking and writing skills in English are essential.
- Project management - simultaneously manage multiple publicity projects with tight deadlines.
- Interpersonal skills - create and maintain relationships with people.
- Multi-tasking ability - ability to work on multi projects in a fast-paced environment with tight deadlines, speed, flexibility, and adaptability under pressure.
- Organizational skills - highly organised to drive the projects and initiatives to completion.

  • Global PR

    2 settimane fa

    Milano, Lombardia, Italia Catenon A tempo pieno

    A leading Global Beauty Group is seeking aGlobal PR & Communication Specialistto be based in their offices in Milan.The Global PR & Communication Specialist supports the definition and execution of global PRand communication strategies across all brands within the company's portfolio. Reporting to theGlobal PR & Communication Coordinator, this role...

  • Pr Manager

    1 settimana fa

    Milano, Italia Four Corners A tempo pieno

    **Four Corners** is the business line of AHCG, specialized in recruiting high profile professionals in the Fashion, Luxury and Lifestyle market. **On behalf of a Luxury Fragrances Brand,** we are now looking for a: **PR Manager** *** We are looking for a high potential professional, with a strong personal culture and knowledge, and with an effective...

  • Pr Account Manager

    2 giorni fa

    Milano, Italia Next Different A tempo pieno

    Con circa 75 milioni di ricavi annui ed oltre 250 collaboratori, Next Different è la principale communication company italiana, integrata e indipendente.Associata a UNA - Aziende della Comunicazione Unite, si rivolge principalmente alle aziende italiane che comunicano nel nostro Paese o partono dall'Italia alla conquista dei mercati globali con un approccio...

  • PR Account Manager

    3 settimane fa

    Milano, Italia Next Different A tempo pieno

    Con circa 75 milioni di ricavi annui ed oltre 250 collaboratori, Next Different è la principale communication company italiana, integrata e indipendente. Associata a UNA - Aziende della Comunicazione Unite, si rivolge principalmente alle aziende italiane che comunicano nel nostro Paese o partono dall'Italia alla conquista dei mercati globali con un...

  • Pr Manager

    2 giorni fa

    Milano, Italia LUXETALENT A tempo pieno

    Da Luxe Talent, società di consulenza internazionale di reclutamento e formazione specializzata in Moda, Lusso, Retail e FMCG, stiamo cercando un **PR** **Manager** da inserire nel team di un solido marchio in forte espansione, specializzato nella creazione di profumi di nicchia. Nella nostra agenzia di consulenza per il reclutamento e formazione lavoriamo...

  • Global PR

    4 settimane fa

    Milano, Italia KIKO MILANO A tempo pieno

    Get AI-powered advice on this job and more exclusive features. KIKO MILANO was founded in 1997 in Milan and since then has revolutionized how cosmetics are sold globally. We thrive to offer an incredible variety of products, textures & colours, a multi-sensorial experience in innovative technology yet always at an affordable price. Based in Italy, and...

  • Global PR

    3 settimane fa

    Milano, Italia KIKO MILANO A tempo pieno

    Get AI-powered advice on this job and more exclusive features. KIKO MILANO was founded in 1997 in Milan and since then has revolutionized how cosmetics are sold globally. We thrive to offer an incredible variety of products, textures & colours, a multi-sensorial experience in innovative technology yet always at an affordable price. Based in Italy, and...

  • Global PR

    1 settimana fa

    Milano, Italia Altro A tempo pieno

    Get AI-powered advice on this job and more exclusive features. KIKO MILANO was founded in 1997 in Milan and since then has revolutionized how cosmetics are sold globally. We thrive to offer an incredible variety of products, textures & colours, a multi-sensorial experience in innovative technology yet always at an affordable price. Based in Italy, and...

  • Pr Specialist Italy

    17 ore fa

    Milano, Italia Levi Strauss & Co. A tempo pieno

    The PR Specialist is an important role which focuses on participating in developing and executing Italian PR opportunities in alignment with the PR & Marketing strategy Global and local. In this role, you will be responsible for supporting the PR&BP Lead and the PR&BP Manager in coordinating PR activities, events and the showroom. LOCATION Milan,...

  • Global Pr

    5 giorni fa

    Milano, Italia Kiko Milano A tempo pieno

    Get AI-powered advice on this job and more exclusive features.KIKO MILANO was founded in **** in Milan and since then has revolutionized how cosmetics are sold globally.We thrive to offer an incredible variety of products, textures & colours, a multi-sensorial experience in innovative technology yet always at an affordable price.Based in Italy, and truthful...