Marketing Controller

7 giorni fa

Cesena, Italia Technogym A tempo pieno

Marketing Controller

**Location**:Cesena, FC, IT

**Function/Branch**:Finance, accounting and controlling

**Type of contract**:Permanent Employee
Our CompanyTechnogym inspires **70 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **Healthness lifestyle** of exercise, a balanced diet, and a positive mental approach, AI Tracking & Longevity, Technogym has rapidly grown into a success story of over 2,800 employees at 16 branches, expanding to more than 150 countries. It has been selected as Official Supplier to 10 editions of the Olympic Games - from Sydney 2000 to Milano Cortina 2026.Suppose you are a team player with strong relationship skills and an international approach, eager to invest your energy in building dreams. In that case, you have the **right spirit to join Technogym because you have the IMBESTIO** You will naturally fit our culture if you work out and live a healthy lifestyle, are proactive, determined, and are digitally savvy. Move with us for a better worldYour RoleWe are seeking a data-driven and proactive **Marketing Controlling Specialist** to join our Finance Team at Technogym HQ in Cesena (Italy).

In this role, you will support the Sales & Marketing Controlling Team by providing financial insights and strategic analysis to optimize marketing investments and drive profitable growth. You will be responsible for monitoring the full funnel performance - from lead generation to conversion rates and AOVs - evaluating ROI across different marketing activities and supporting the Sales Team both in HQ both in the subsidiaries.
Your Impact- Drive value creation through performance-based marketing analysis
- Evaluate ROI by sources and campaigns, identifying opportunities for optimization
- Conduct variance analysis, profitability assessments, and marketing performance reviews
- Support the development of marketing dashboards and KPIs for strategic decision-making
- Monitor and report on sales and margin trends linked to marketing activities
- Lead and support the marketing budgeting and forecasting process
- Collaborate with subsidiaries marketing teams to align operational plans with financial targets
- Provide financial guidance to subsidiaries, ensuring consistency in local marketing expenditure reporting and accounting adjustments
About YouIdeally, you are passionate about working out, enthusiastic and proactive, while also down-to-earth and ethical.What you should bring:
- Master's Degree, preferably in Economics/Business Administration
- 3-5 years' experience
- Previous experience in accounting management and knowledge of accounting management principles
- Knowledge of marketing metrics
- Knowledge of SAP CO-PA
- English fluency (level C1 CEFR)
Technogym is an Equal Opportunities Employer- Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision and making it come true

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