Chief Marketing Officer

1 giorno fa


Napoli, Italia Hub Affiliations A tempo pieno

**Location**: Naples, Italy (on-site)
**Company**: Hub Affiliations
**Markets**: International

About Us

Hub Affiliations is a fast-growing international hub specializing in affiliate and performance marketing within the iGaming and digital performance sectors.
We operate in a highly competitive, data-driven environment where decisions are guided by numbers, continuous testing, and a strong focus on ROI and profitability.

We are looking for a **Chief Marketing Officer (CMO)** closely aligned with the CFO: a true growth leader with an entrepreneurial mindset, able to scale the business profitably and work daily with the team in Naples.

Role Mission

The mission of this role is to drive **measurable and sustainable growth** across the group by delivering:

- Fast, tangible results (quick wins)
- Scalable systems, channels, and teams
- Concrete innovation through automation, AI, and advanced performance strategies

This is **not a creative-only or brand-only role**.
It is a leadership position with full accountability for performance and numbers.

Key Responsibilities
- Define and lead the overall performance and growth strategy with a strong focus on ROI and margins
- Manage and scale acquisition across CPA, CPL, and Revenue Share models
- Allocate and reallocate budgets dynamically based on performance data
- Analyze KPIs and P&L by channel and offer to decide what to scale or discontinue
- Build operational dashboards and ensure a single source of truth in collaboration with Finance
- Lead and manage marketing teams and external partners (agencies, networks, affiliates)
- Drive innovation through AI, automation, testing frameworks, and data-driven experimentation
- Participate in international conferences, partnerships, and growth or deal opportunities

Essential Requirements
- Strong data-driven and performance-oriented mindset
- Deep focus on ROI, profitability, and accountability
- Full ownership of results, not just activities
- Fast execution and ability to iterate quickly based on results
- Ability to operate autonomously in high-pressure environments
- Resilience, determination, and a strong growth mindset
- Practical and hands-on use of AI tools, workflows, and automations
- Ability to turn ideas into measurable results
- Excellent communication skills and cross-functional collaboration (marketing, finance, operations)
- Proven experience in iGaming, affiliate marketing, performance marketing, or digital business
- Minimum 3 years in a similar role (CMO, Head of Performance, Growth Lead)
- Experience in structured companies
- Fluent English
- On-site presence in Naples or real willingness to relocate

Preferred Qualifications
- Experience in international and multi-country environments
- Strong expertise in tracking, attribution, analytics, and data quality
- Proven experience working closely with CFOs on budgets, margins, and forecasting
- Advanced team and external partner management
- Availability to travel for conferences, partners, and business opportunities

What We Offer
- A central, decision-making role within the company
- A highly ambitious, meritocratic, and fast-paced environment
- Direct collaboration with the CEO and leadership team
- Real space for innovation, experimentation, and AI-driven initiatives
- Competitive compensation aligned with experience

This Role Is Not Suitable If You
- Are looking for a purely creative or brand-focused role
- Do not enjoy working with KPIs, margins, and accountability
- Prefer slow-paced environments or fully remote positions

How to Apply

Please send an updated CV and a short cover letter.
**Bonus**: include one concrete example where you improved ROI or margins, specifying how quickly results were achieved.

Contratto di lavoro: Tempo pieno, Collaborazione



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