B2b Brand Marketing Specialist

Change the way people learn languages with us.

We are looking for a B2B Brand Marketing Specialist who will be Fluentify's North star for public relations and event-related projects, and will support the growing marketing team in co-creating our future marketing strategy.

Fluentify is an innovative company, pioneering long-distance learning through its effective tutoring platform for studying professional English, French, Spanish, German, Portuguese and Italian.

There are 40,000+ students and 200+ corporate clients who use our online video-conferencing software to improve their language skills with our 260+ native-speaker tutors operating worldwide.

The company, with offices in London, Turin and Milan, is quickly growing with great potential for expansion both in Italy and abroad.

Your challenge
- Managing day-to-day operations working with a team of performance marketers, brand specialists, graphic designers, sales and customer experience teams.
- Analyzing brand positioning and consumer insights
- Translating brand elements into plans and go-to-market strategies
- Shaping and communicating our vision and mission
- Measuring and reporting performance of his marketing efforts, and assess ROI and KPIs
- Monitoring market trends, researching consumer markets and competitors’ activities
- Overseeing new and ongoing marketing and advertising activities
- Monitoring product distribution and consumer reactions by working side by side with the customer experience team
- Devising innovative growth strategies.

Who we are looking for
- Validated professional experience as a Brand Specialist, Associate Brand Specialist.
- Intensely familiar with inbound strategy (Hubspot certification in Inbound Marketing is a plus).
- Proficient in identifying target audiences and devising practical marketing actions.
- Outstanding verbal and written communication skills.
- Proficient in project management with an Agile mindset (in Fluentify we use Scrum methodology and we manage our sprints on Jira).
- Operative and well organized person with great problem solving skills
- A highly motivated individual, willing to pick up marketing skills as we grow
- Fluent in English and Italian both in verbal and written communication (level C1/C2 based CEFR standards).
- European working permission

What can we offer?
- Ambitious yet informal context.
- Flexible ways of working (sometimes your presence might be required in our office in Turin, but most of the time you will be able to work from home).
- Friday afternoons off and paid (Mon-Thur 9:00-18:00, Fri 9:00-13:00).
- Personalised learning program (including Hubspot training and certifications).
- Team-building activities throughout the year.
- Welfare programs and health insurance.
- Meal vouchers every working day of the month, even if you are smart working.
- Mac workstation.
- A full time contract.
- Salary level according to seniority.
- If you are working abroad and you are planning to come/return to Italy, we can help you with the paperwork to obtain the tax reduction provided for by Article 16, paragraph 1, Legislative Decree 147/2015, so-called “Brain return”

Next Steps
- If you are shortlisted you will be contacted by our team.
- During the first conversation you will have the opportunity to learn more about the position, the team and the company.
- Afterwards, you will have an interview with your future potential team leader or manager.
- The number of meetings depends on the role, teams and location.
- If you are the right person we will send you an offer and hope you accept it