Biz Apps Gtm Leader

Smart. Nimble. Strategic. Enthusiastic. Tenacious. Driven to Win. The Microsoft Western Europe Sales Enablement and Operations Organization (SE&O) is looking for you to lead growth and drive digital transformation for our customers in the Microsoft Dynamics 365 and Power Platform Businesses.

The Business Applications Sales SE&O team is seeking a **Biz Apps Go-to-Market Lead** to lead the business in Italy to drive outcome-based interactions with our customers across our various sales and marketing channels, serve as an active voice in the market, and accelerate market share growth. The Biz Apps GTM Lead will maintain a 360-degree view of business performance, orchestrate the GTM plan, develop and execute campaigns and programs specifically for targeted industries working closely with our sales teams and partners to drive pipeline volume, velocity, and victories.

**Responsibilities**:
Business Leadership
- Maximize impact to growth and market share by addressing the mainstream customer needs, enable sales teams to engage, and align partners to strategy for streamlined execution.
- Drive digital transformation for customers, who are seeking outcomes, delivering at the speed of demand through the right product, right place, right time and right partner.
- Understands business priorities and propose investments for tailored offerings.

Sales Enablement
- Ensure Segment teams have the right solution plays, skills, resources, ISVs, partners and digital signals and enable sales teams to land the lighthouse wins and market making customers
- Provide deep customer insights, market insights, competitive insights, sales pipeline and performance data as part of the rhythm of the business. Mine these insights and partner with the Solution Play GTMs to develop breathtaking go-to-market campaigns to win market share and grow the business.
- Partner with peers to ensure communication and sales enablement is streamlined, simple, and effective.
- Develop strong partnerships across stakeholders and collaborate with others to validate and review long-range plans.

Product Leadership
- Serve as a Local Evangelist for BizApps delivering keynotes, webinars and executive sponsorships to take share.
- Proactively monitor the internal and external environment to anticipate opportunities. Seeks and seizes new opportunities and follows through to create impact.
- Creation or development of a market opportunity analysis, segmentation and targeting, and value propositions and positioning.
- Applies knowledge in messaging, customer/partner advocacy, promotion, channel implementation, or field readiness to contribute to strategy and execution excellence

**Qualifications**:
Basic Qualifications:

- Relevant experience in marketing and/or sales required
- Bachelor’s Degree required, or equivalent experience

Preferred Qualifications:

- Proven strength in positions of sales, technical and/or change leadership
- Strong communication, interpersonal, teamwork, and organizational skills
- Ability to contribute consistently and positively in a high-paced, fast-changing and sometimes unpredictable work environment
- Is self-aware and has negotiation and conflict-management skills
- Results oriented team player who leads by example, holds him or herself accountable for performance, and takes absolute ownership
- Analytical thinker with a can-do attitude and flexibility to accommodate to evolving business needs
- Experience delivering outcomes in CRM, ERP, Low Code related topics is a plus
- Experience in working with clients at the CXO levels with deep impact in industries is a plus

**Core Competencies**
- Impact and influence
- Cross group collaboration
- Drive for results
- Customer & partner focus
- Analytical, problem-solving and decision-making skills
- High personal accountability for self and others