Global Trade Marketing Specialist
6 giorni fa
We are looking for a dynamic, analytical, and internationally minded professional to join our Global Trade Marketing team. If you are passionate about FMCG, brand activation, and global markets, we would love to hear from you
**YOUR RESPONSIBILITIES**:
- ** Strategy Development & Execution**:Support the creation and implementation of international trade marketing strategies to enhance brand visibility and drive sell-out across key channels.
- ** Market & Shopper Analysis**:Conduct ongoing analysis of market trends and shopper behavior to tailor strategies to local needs.
- ** Go-to-Market & Localization**:Collaborate with local marketing and sales teams to adapt central initiatives and support retail negotiations with compelling trade stories.
- ** Category Management**:Contribute to optimizing assortment, pricing, and shelf strategy in partnership with international distributors.
- ** Performance Tracking**:Monitor trade marketing initiatives using defined KPIs and help identify best practices for continuous improvement.
- ** Commercial Process Governance**:Assist in standardizing key commercial processes in line with global guidelines.
- ** Channel Strategy & Portfolio Management**: Support the development and execution of channel-specific strategies and align local product portfolios with global standards.
**YOUR PROFILE**:
- University degree in Business, Marketing, Economics, or a related field.
- 3-5 years of experience in Trade Marketing, Shopper Marketing, or Customer Marketing within the FMCG sector, ideally in an international context.
- Proven experience in promotional activations, POP materials, sell-out analysis, and cross-functional collaboration.
- Experience in international markets or within a global HQ is a strong asset.
- Strong analytical and problem-solving skills.
- Proactive and results-driven mindset.
- Excellent interpersonal and communication skills.
- Ability to manage projects independently while working cross-functionally.
- Languages: Fluent in English and Italian; German is a plus.
**WHAT WE OFFER**:
- An international, family-owned company that cares about people and the planet
- Exciting role with a wide range of tasks and responsibilities
- Structured onboarding plan that enables our new employees to join the company quickly and successfully
- Fun at work, a friendly, collegial relationships at eye level, as well as the commitment to common goals
- Opportunities for home office 1-2 days a week
**Location**: Bozen/Bolzano
**WHAT AWAITS YOU**:
- International and family owned company
- Professional and Personal development supported by a dedicated plattform
- Jobspecific, structured and detailed onboarding phase
- Company restaurant with wholesome and healthy cuisine
- Flexible working hours and home office opportunity (if the job allows that)
- And a whole lot of crispy wafers...
**GOODNESS IS A CHOICE
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