Product Manager Human Expression

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home. As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways. Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission. It's a colorful world - make your mark by joining the BIC team today. We strive to provide a comprehensive benefits package that supports the well-being and professional growth of our team members. As a member of Team BIC, you’ll have access to a range of benefits designed to enhance your physical, emotional and financial wellness. In many of our locations, we offer team members: - Competitive compensation and recognition - Hybrid work environment and flexible approach to work - Retirement and financial savings options - Well-being and mental health support - Parental leave - Physical well-being initiatives and health insurance plans - Professional development opportunities - Volunteer opportunities **Overview** As a **Product Manager Human Expression**you will be part of the Marketing Team, reporting directly into the Senior Product Manager. You will be responsible for developing and implementing annual marketing plans for the Human Expression category, incorporating all aspects of marketing mix, while securing a profitable growth for BIC and increasing consumer preference for our brand. **Main Responsibilities**: - Define yearly marketing plans in the framework of EU strategy and local long-term vision - Define marketing communication objectives for the category in order to develop and implement marketing and promotional plans covering ATL & BTL actions - Responsible for product portfolio management, defining the appropriate product mix and price positioning per channel based on customer and consumer needs - Champion market data and insight across the business, evaluate trends, opportunities or threats and turning those numbers into actions and strategic decisions - Proactively explore and unlock new opportunities to maximize growth - Responsible for brand support budget setting, control and reporting - Manage the business securing profitability and increasing ROI - Contributing to sales forecasting in co-operation with planning and sales teams being liable for accuracy - Manage cross-department communication and coordination in order to ensure smooth implementation of plans - Collaborate with HQ marketing team in order to secure validation of the plans and alignment with EU strategy - Working closely with Sales & Category teams to deliver incremental growth opportunities **Qualifications**: - University Degree in Economics, preferably with a post-graduate Degree in marketing - At least 3-4 years of experience in marketing related positions, preferably in FMCG companies - Excellent level of English language, both spoken and written - Proficiency in MS Office programs (Word, Excel, Power Point) - Strong interpersonal and communication skills - Inclination towards innovation and thinking out of the box - Strong analytical agility - ability to extract, distill and understand market trends from multiple data sources and identify opportunities for growth LI-Hybrid LI-EA1 BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.