Marketing Specialist Rd

Pfizer is hiring a talented and enthusiastic Marketing Specialist to manage the recently launched asset (Vyndaqel) in the Rare Disease Unit for a 12 month contract- The position is in the Italian Rare Disease BU (Rome) and will report to the Marketing Lead
- Why Patients Need You- The Rare Disease BU is a dynamic place-to-be with Vyndaqel setting the standard of care for wild type cardiac amyloidosis (wt ATTR-CM). Vyndaqel is changing the natural history of wt ATTR-CM and is a major growth driver of the Rare Disease BU.- You will be responsible for the definition and implementation of comprehensive and innovative customer/brand plan on wtATTR-CM treatment Vyndaqel, driving omnichannel strategy, collaborating with all Vyndaqel Customer Facing (CF) colleagues and Global/Cluster colleagues following Glocal approach.
- Key Experience Offer of this Role- Great opportunity in a recently launch assest considered to be game changer in the wt ATTR-CM, impacting patient’s lives and developing brand marketing experience, enhancing strategic and tactical implementation skills- Customer Facing colleagues’ connection- Financial and business acumen- Global team exposure- Leadership without authority managing and inspiring stakeholders
- Primary Responsibilities- Support Vyndaqel launch and execution of Customer/Brand strategies in collaboration with both the Jr CBL and the CBL.- Support omnichannel strategy implementation by leveraging global assets- Lead the implementation of a cross-specialty campaign on social media- Partner with CF team and the rest of Marketing team to ensure alignment with overall Rare Disease strategies and goals- Productive and collaborative relationships with internal stakeholders (XFT colleagues & Cluster and Global)- Be the Vyndaqel country point of contact for marketing tracking tools
- What You Offer

Basic qualifications- University Degree (Scientific, Economic)- Basic Knowledge of Italian Healthcare Environment- Communication skills- Fluency in Italian and English

Preferred qualifications- Basic Marketing experience- Omnichannel & Digital mindset- Previous pharma experience- Knowledge of Italian regulatory and Pfizer policies

Adherence to Pfizer Values: Courage, Excellence, Equity and Joy and Compliance/Integrity
- Other Job Details- Contract Type: Temporary (12 months)- Location: Rome- Relocation Package Available: N- Flexible working,
Purpose
-Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
-Digital Transformation Strategy
-One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
-Flexibility
-We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation
-Equal Employment Opportunity
-We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms - allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.

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