Social Media Content Creator

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Rolle: Social Media Content Creator

Standort: Rome, Italy (Office presence is expected at least 2 days per week)

Please submit your CV in English

The Opportunity 

Your camera will become the lens through which millions experience these brands in the everyday. You'll craft thumb-stopping content for FOODS BUSINESS GROUP brands that captivates across Instagram, TikTok, and emerging platforms. Your exceptional understanding of content aesthetics will transform ordinary FOODS BUSINESS GROUP moments into sensorial experiences, ensuring our brands don't just participate in trends but pioneer them. 

You are super passionate about the FOODS category, live and breathe social media and surf the wave of culture daily. You have expert platform knowledge, which means you know the transitions, edits, sounds to make content reach the audience it needs to. 

THE ROLE 

We are looking for an exceptionally food loving, creative and culturally informed Social Media Content Creator specialised in the FOODS category. You'll be instrumental in ideating, creating, and rapidly producing organic, culturally charged visual and multimedia content for social (primarily Instagram, TikTok, and others) tailored to resonate deeply with our audiences. All content could be potentially boosted via paid media.  

You will proactively link our brands to trending social conversations, leveraging cultural insights to boost engagement, affinity, and conversions. You will also actively collaborate with our GenAI and Influencer teams to scale and enhance content's cultural relevance and effectiveness. 

• Conceptualise and craft platform-perfect content that connects FOODS brands to cultural moments in real-time 
• Pioneer visual techniques that bring the sensorial satisfaction of premium content into FOODS storytelling 
• Create versatile asset packages that flex across formats while maintaining consistent brand narratives 
• Spearhead reactive content creation that positions our brands at the centre of trending conversations 
• Collaborate with analytics and GenAI teams to amplify content performance and optimise production workflows 
• Transform brand guidelines into living, breathing content that feels authentically native to each platform 
• Shape our visual approach to FOODS storytelling with techniques borrowed from adjacent categories 
• Stay ahead of platform algorithm changes and emerging content formats to maintain competitive advantage 
• Deliver work that consistently outperforms category benchmarks for engagement and brand sentiment 

• Native in Italian and fluent in English (spoken and written - you will work with an international team) Mandatory 
• Food lover, good at cooking, with proven experience in Food Content Creation Mandatory 
• Need to have a suitable location/kitchen to cook and shoot Mandatory 
• A portfolio demonstrating exceptional social media content creation, with strong examples from both FOODS and premium /FMCG brand content worlds 
• Visual storytelling expertise that connects platform-specific techniques to measurable engagement outcomes 
• Proven ability to identify and capitalise on cultural trends before they peak 
• Expertise in Adobe Creative Suite (particularly Premiere Pro, After Effects, photoshop, illustrator, CapCut, Canva) and mobile editing applications  
• Strong expertise in video content creation (TikTok, Reels, YouTube shorts) 
• Experience with AI-powered content creation tools and optimisation 
• Experience creating content that performs exceptionally well across Instagram, TikTok, and emerging platforms 
• A talent for translating technical product benefits into visually compelling narratives 
• The ability to work at pace without sacrificing quality, thriving in high-pressure environments 
• An eye for the next big visual trend and how to authentically connect it to FOODS BUSINESS GROUP brands 

Req ID: 15455

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what's possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   
 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.