Product Manager

18 ore fa

Milano, Lombardia, Italia Changan Europe A tempo pieno

About Changan

We are one of China's leading automotive brands, recognized globally for innovation, quality, and advanced technology.

With a strong presence in Asia and other international markets, Changan is now
expanding into Europe
, bringing a new generation of intelligent, sustainable vehicles to European customers.

We are in an
exciting start-up phase in Europe
, building a dynamic team that will shape the future of mobility and redefine automotive experiences. This is a unique opportunity to join a global brand at the forefront of transformation and growth in a highly competitive market.

About the Role

We are seeking a
Product Manager & Go-to-Market
professional who will take full ownership of the product lifecycle while driving successful market launches in Italy. This role combines
product strategy and roadmap management
with
go-to-market execution
, ensuring our vehicles achieve strong market adoption and competitive positioning.

Key Responsibilities

Product Management (Core Focus)

  • Define and own the product roadmap, ensuring alignment with business objectives and customer needs.
  • Lead the end-to-end product lifecycle: concept development, feature prioritization, and post-launch optimization.
  • Gather and analyze market insights, customer feedback, and competitive trends to inform product decisions.
  • Collaborate with Engineering, Design, and R&D teams to deliver innovative products on time and within budget.

Go-to-Market Execution

  • Develop and implement launch strategies for new models and major updates.
  • Define positioning, messaging, and pricing to maximize market impact.
  • Coordinate cross-functional teams (Sales, Marketing, Dealer Network) for seamless execution.

Sales & Communication Enablement

  • Organize and prepare training materials for the sales force.
  • Create Product Information Kits for Sales and Communications teams, including technical specifications, key selling points, and competitive differentiators.
  • Ensure all product materials are accurate, compelling, and aligned with brand guidelines.

Market Analysis & Competitive Benchmarking

  • Conduct market analysis to understand the positioning of various models.
  • Provide continuous and updated comparisons of competitor products available in the market.

Performance & Analysis

  • Track KPIs for product performance, adoption, and campaign effectiveness.
  • Provide actionable insights to refine product strategy and GTM plans.

You will be the ideal candidate if you have:

  • Bachelor's degree in Business, Marketing, or Engineering.
  • 5+ years in product management with exposure to go-to-market strategy, ideally in automotive or mobility.
  • Strong analytical and strategic thinking skills with a customer-centric mindset.
  • Excellent communication and stakeholder management abilities.
  • Familiarity with agile methodologies and digital product development is a plus.

Professional proficiency in both English and Italian is required.

What We Offer

  • Competitive salary and performance-based bonus.
  • Opportunity to shape the future of mobility in a global automotive brand.
  • Collaborative, innovative environment with international exposure.

Ready to shape the future of innovative mobility? Hop aboard Apply today

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