Jr Digital Marketing Specialist

About the company

Join QSRP: where the good growth happens

Burger King is part of QSRP (Quick Service Restaurant Platform), a company dedicated to delivering mouthwatering food experiences to our 100 million customers annually through our 1,200+ restaurants and 7,000 employees throughout 9 key countries. Our product offering proudly represents a culturally diverse selection of Burgers through our US-style Burger King and Belgian-rooted Quick restaurants, French style O'Tacos, Vibrant burger brand G La Dalle, Dunkin: the world leader in coffee and donuts, Chopstix: one of the most recognized Asian QSR brands in the UK.

So, are you ready to dive into a career that's as exciting as our menu? Click that "Apply Now" button faster than a fryer heats up

About the position

Burger King Restaurants Italia
(part of the group QSRP (Quick Service Restaurant Platform), is looking for a Jr Digital Marketing Specialist ready to join the Digital team within the Marketing Department. If you are interested and ready to take on such a responsibility, then we want you

As a Jr Digital Specialist, you will
play a key role in supporting the company's CRM and e-commerce initiatives by managing loyalty programs, optimizing online sales channels, and leveraging customer data to enhance the digital experience. You will contribute to business growth by improving the performance of the e-commerce platform, assisting in the execution of digital marketing campaigns across SEO, SEM, and email, and analyzing performance data to guide strategic decisions. Your work will help ensure a seamless and consistent customer journey across all digital touchpoints.

Key responsibilities

CRM Strategy:

• Support in CRM & Loyalty Initiatives:
  Assist in the development and execution of customer loyalty programs and CRM campaigns aimed at increasing engagement, retention, and customer lifetime value (LTV).
• Customer Service & Feedback Management:
  monitor and respond to customer inquiries, feedback, and complaints acting as first point of contact.
• Strategy Implementation Support:
  Contribute to the implementation of strategies that enhance customer satisfaction and loyalty, working under the guidance of the Digital Manager.
• CRM Data Management & Analysis:
  Maintain and update CRM data to ensure accuracy and reliability. Support data analysis and reporting activities, turning insights into recommendations for marketing and sales teams.
• Cross-Functional Collaboration:
  Work closely with
  marketing, sales, operations, franchising, and controlling
  teams to align CRM initiatives with broader business goals and ensure a seamless customer journey.
• CRM System Operations:
  Provide day-to-day operational support in the use and administration of the CRM platform (e.g., Salesforce), including campaign setup, reporting, and assisting in user training.

E-commerce Management:

overseeing daily operations of the e-commerce platform and app, including product catalog updates, content accuracy, and user experience optimization. Assist in managing order flows and returns coordination.

Data Analysis:

Analyzing performance data, defining key performance indicators (KPIs), and using insights to optimize strategies and report on business growth.

Agency Coordination:

Collaborating with internal teams and external agencies to achieve business objectives.

What do you bring

• 2–3 years of experience
  in CRM, digital marketing, or customer engagement roles, ideally within the
  retail,
  or QSR - Restaurant sectors
  .
• Experience in Customer Insights & Behavioral Analysis
  – ability to collect, interpret, and leverage customer data to understand purchase behaviors, motivations, and loyalty patterns within retail, hospitality, or QSR environments.
• Experience in Performance & Sales Optimization
  – skilled in using data analytics and CRM tools to drive measurable improvements in customer retention, campaign effectiveness, and revenue growth.
• Hands on experience with Salesforce
• Knowledge in Power BI.
• Fluency in English (C1)
• Fluency in Italian (C2)

As an individual you are

• Analytical and data-driven
  – able to interpret CRM and campaign data, identify trends, and turn insights into actionable strategies that improve customer engagement and retention.
• Creative and solution-oriented
  – enthusiastic about developing fresh, relevant, and personalized digital campaigns that enhance the brand experience and deliver results.
• Organized and execution-focused
  – excellent at managing multiple projects and priorities in a fast-paced, service-driven environment, with strong attention to detail.
• A clear and confident communicator
  – fluent in Italian and English (written and spoken), capable of producing engaging content and collaborating effectively across teams.
• A true team player with a can-do attitude
  – proactive, hands-on, and eager to take ownership, contribute ideas, and get things done in collaboration with marketing, operations, franchising and controlling teams.

Why join us on your journey?

• Contribute to our mission of becoming the market leader in QSR sector
• Plenty of career growth opportunities across all our international head quarters
• Become part of a company where learning and development is in the heart of the culture
• Loads of fun initiatives with your colleagues, many of them focused on giving back to the community
• We believe in a flexible and hybrid work model, but we also offer a modern and cool office environment for you to thrive in
• Enivironmental sustainability is in the center of the way we operate
• We care about diversity, equity and inclusion and make everyone feel equally welcomed

You also get these benefits:

• Meal vouchers
• Yearly bonus based on your performance

Does this sound exciting? If yes, apply now Even if you do not meet all the requirements, yet have the right attitude and potential, reach out and let's talk.

Intrigued, but want to read more about us first?

Sure Check out these resources to find out more about what we do.

• QSRP website
• Our Company Video
• Our LinkedIn page
• O'Tacos
• Quick
• Burger King Italy and Burger King Belgium
• Chopstix
• Dunkin'
• G La Dalle

All applicants will receive consideration for the job with no regards to race, color, religion, gender, sex (pregnancy included) and sexual identity and orientation, age, nationality, citizenship, physical or mental disability, military status, family or marital status, medical condition, or any other basis protected by national or local laws and regulations.