Area Business Manager
2 settimane fa
About the role
The Area Business Manager provides scientific information to HCPs in accordance with the country laws.
What you'll do
Achieving sales goals: Works toward achievement of sales goals set by the organization; Prioritizes activities that drive market share; Applies marketing and business strategy/tactics in order to maximize sales outcomes.
Business planning: Develops and executes a territory plan that includes prioritized regional goals; Analyzes data to identify viable opportunities; Coordinates and utilizes available resources (plans and organizes regional events programs, luncheons, materials);
Leveraging and coordinating resources: Takes lead role in mobilizing resources in support of customer needs; Uses resources in a smart and impactful way; Digs beneath surface and seeks resources that address the core of an issue; Aligns with other ABMs in overlapping territories; Collaborates with internal teams and cross-functional partners to advance programs and initiatives.
Supporting successful patient outcomes: Informs healthcare providers and other stakeholders regarding access and reimbursement programs (as appropriate in the geography) and ensures appropriate service of Biogen; Ensures availability of product (where applicable); Interacts appropriately with internal compliance experts to ensure efforts are aligned with relevant laws and regulations. Fully overseas the patient flow and identifies necessary steps to maximize regional sustainability.
Maintaining best in class knowledge: Demonstrates industry-leading understanding of disease state, products (BIIB and competition), clinical practices, market dynamics, and healthcare systems; Proactively seeks external opportunities for learning, including conferences, seminars, and professional associations; Participates actively in training to acquire and advance knowledge;
Conducting administrative follow-through: Keeps timely documentation (e.g., expense reports, compliance related, CRM system) and provides inputs required for planning and coordination. Ensure Performance of Frequency of sales calls on designated customers in the territory; operates in the professional selling approach.
Maximize patient pull-through: Understands and addresses challenges that arise at all stages in the process, including but not limited to AE, treatment access (e.g. infusion), and reimbursement, as permitted in the given geography.
Who you are
ABM is expected to maximize territory sales performance by developing and executing an effective business plan. Doing so necessitates utilizing resources provided by Biogen, analyzing territory performance, defining action plans and implementing local marketing strategies, and organizing programs and related efforts that will positively impact others' understanding of and interest in the assigned products. All within the internal and external compliance regulations.
Qualifications
Acts as a trusted and credible medical science discussion partner by engaging in scientific/medical exchange with HCPs/ stakeholders as appropriate (as per the Biogen Medical whitepaper). Depending upon local requirements and regulations, this may include:
Professional certification (as mandated by geography)
Bachelor's, Master degree preferred, preferably in the sciences
Local territory language knowledge a must; proficiency in English desirable
3-5 years of pharmaceutical/health care sales experience, preferably in specialty sales
Proven and sustained track record of reaching and exceeding sales goals
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.
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