Product Marketing Manager

About usTalent Garden is a leading digital skills academy in Europe, empowering individuals and organizations to thrive in the innovation ecosystem through diverse learning experiences.With online, offline, and hybrid courses, corporate programs and work and events spaces we offer an unparalleled vision to combine work life and learning.Founded in Italy in ****, Talent Garden has trained over 25,000 professionals in digital skills and business innovation, developed tailored corporate education programs for Fortune 500 companies, and built a network of 11 campuses in 4 countries, hosting over 4,500 innovators from startups, corporate labs, investors, and SMEs.The roleWe are on the lookout for a Product Marketing Manager to join our Academy, focused on Talent Garden's educational and innovation offering across B2C and B2B2C.In this role, your mission will be to connect Product, Market, and Community—shaping the narrative, validating new opportunities, and orchestrating the overall product experience to drive commercial impact and Talent Garden's brand positioning.ResponsibilitiesDefine and own product positioning and strategic narratives across the portfolio, strengthening Talent Garden's thought leadershipTranslate access to CTOs, founders, and innovators into high-impact editorial assets and original formats (audio, video, live)Lead AI-driven market analysis and product discovery to validate new opportunities before launch and ensure product–market fitUse advanced AI tools to analyze trends, competitors, and qualitative insights, accelerating decision-making on portfolio inclusionDesign and support campus-based formats and experiences that integrate learning products with physical spacesLeverage offline experiences as drivers for lead generation and brand awarenessBuild and execute customer lifecycle strategies aimed at increasing Lifetime Value (LTV) and long-term engagementActivate alumni as recurring customers and active members of the Talent Garden ecosystemOrchestrate go-to-market strategies for new launches and corporate special projectsCoordinate cross-functional teams (Sales, Content, Tech) to deliver clear, compelling, and commercially effective value propositionsAbout youIdeally, you are a Product Marketing professional with a strong strategic and creative mindset, comfortable operating across product, marketing, and commercial teams, and able to connect vision with execution.On top of this, you:Have 3-5 years of relevant professional experience, ideally spanning Product Marketing, Strategy, or coordination roles in Creative or Digital AgenciesBring a pragmatic, data-informed approach to decision-making and prioritization, using insights and evidence to focus efforts on the highest-impact opportunitiesShow strong proficiency in using AI not only for content creation, but as a research assistant to validate, analyze, and rapidly synthesize market insightsCombine analytical and creative thinking, feeling equally comfortable working with data to validate markets and opportunities, and with storytelling to build compelling product and brand narrativesAre execution-oriented, able to translate strategic vision into operational delivery, manage budgets, and measure ROIShow solid stakeholder management skills, aligning and guiding cross-functional teams and external partners toward shared objectivesAre fluent in both Italian (native level) and English, written and spokenAre based in Milan or able to commute there on a weeklyTools you'll work withYou will work with a mix of product marketing, analytics, automation, and content tools.Prior experience with tools such as Typeform, HubSpot, GA4, Microsoft Clarity, Canva, workflow automation platforms (e.g. Zapier, Make, n8n), AI assistants (e.g. Gemini), and content production tools like Riverside.fm is highly valued.Perks and benefitHybrid working environment, combining regular in-person work on a weekly basis with remote flexibilityAccess to all our co-working spaces across EuropeFree access to all our Master coursesMeal vouchers and a €1,000 welfare budget to spend as you likeMum&Dad policy offering (even more) flexible remote work options for expecting parents, a €1,000 bonus, and additional leave for dads to bond with their childAn extra 6 working days of vacation each year, on top of local regulationsDecember 24 and 31 automatically become holidays when they fall on weekdaysCompany-provided MacBookAccess to discounts, events, and networking opportunities at our co-working spacesWe're pet-friendly, so you're welcome to bring your furry friend to workSelection processSubmit your application.Send us your CV and feel free to showcase your personality.If you prefer a creative format, go ahead.Response time.We'll get back to you within 10 days if we're a match.If not, we'll still do our best to notify you promptly.Initial video call.An initial video call with our Talent team will be scheduled to assess cultural fit.Make sure to check out our company page beforehand.Next steps.For this role, there will be a couple of rounds of interviews, one of which may include a project work assignment.Final step.The last stage in the process is a call with our Group CMO & CRO.DiversityAt Talent Garden, diversity is our strength.We're committed to a safe, inclusive environment, welcoming applicants regardless of background.While we set high standards, we encourage individuals, especially women, not to let the fear of not being a perfect fit hold them back.We prioritize talent over traditional qualifications and invite passionate individuals to apply.Your unique strengths could make a to our team#J-*****-Ljbffr