Product Marketing Lead
2 settimane fa
Requisition ID: *****Beko Europe is a leading home appliances business, dedicated to changing the lives of our customers through a wide range of innovative and sustainable household products and solutions.It was established in **** as a result of an agreement between Arçelik and Whirlpool, with Arçelik owning 75 percent of the company and Whirlpool owning 25 percent.It benefits from more than 60 years of leadership, innovation and expertise in the home appliance sector.With more than 20,000 employees, Beko Europe has 69 subsidiaries and 11 production sites across Europe, which are located in Cassinetta, Melano, Comunanza, and Siena in Italy, Wroclaw, Radomsko, and Lodz in Poland, Poprad in Slovakia, Yate in the UK, and Ulmi and Gaesti in Romania, with a production capacity of approximately 24 million white goods products per year.The team you will be a part ofProduct Marketing Team, reporting to the Manager - Product Marketing MDAThis role in summaryWe are looking for a Product Marketing Lead for the Dishwashing category operating within the Italy Market to lead the category strategy and performance, acting as the key business owner responsible for defining the product roadmap, driving innovation, and ensuring market competitiveness, in collaboration with the Trade, Communication, and Supply Chain teams.You will also manage and coach a junior team member, fostering development and alignment with business objectives.Your responsibilities will includeLead the Dishwashing category within the Home Appliances portfolio, acting as the key reference for product strategy, performance, and roadmap.Manage and develop a direct report, ensuring alignment on category objectives and fostering professional growthEnsure the optimal product range and mix are in line with market needs in terms of price positioning, technical features, and design (defining features, building product roadmap, product strategy)Conduct market research and competitive analysis to identify consumer needs and define product development plans (short- and long-term).Provide product requirement input to HQ/Regional Product Management, ensuring alignment with global strategies.Perform market price analysis and contribute to selling price definition and margin optimization.Support sales forecasts to guarantee product availability and successful new product launch ramp-ups.Ensure all products comply with legal and safety requirements (user manuals, safety standards/certifications, product information).Develop product information and training tools to support sales and marketing teams.Create and implement promotional activities and launch plans for the Dishwashing category to strengthen market positioningMinimum requirementsMaster Degree in Marketing, Economics or related fieldsItalian, EnglishOffice applications & any IT/digital toolPreferred skills and experiences4-5 years of work experience in Product, Category or Trade Marketing from White Goods or similar sectors.Office applications & any IT/digital toolPreferable experience in product management (headquarter & subsidiary)We are an equal opportunity employer.All applicants will be considered for employment without attention to race, sex, colour, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender identity and expression, marital status or political opinion.For more information about us look ator follow us on LinkedIn.Looking for new opportunity?Review our career page here.
-
Regional Marketing Lead
1 settimana fa
Lazio, Italia Michael Page International A tempo pienoCategoria: Healthcare / Pharmaceutical Luogo di lavoro: Roma e provinciaThe Regional Marketing Lead will be driving the go-to-market strategy, commercialization, and lifecycle management of products for the Region (Italy, UK & Nordics).This role is critical in ensuring that the company's products meet market needs, drive sales, and comply with regulatory...
-
Regional Marketing Lead
1 settimana fa
Lazio, Italia Michael Page International A tempo pienoCategoria: Healthcare / PharmaceuticalLuogo di lavoro: Roma e provinciaThe Regional Marketing Lead will be driving the go-to-market strategy, commercialization, and lifecycle management of products for the Region (Italy, UK & Nordics).This role is critical in ensuring that the company's products meet market needs, drive sales, and comply with regulatory...
-
Regional Marketing Lead
1 settimana fa
Lazio, Italia Michael Page International Italia S.R.L. A tempo pienoPassionate teamMultinational companyAziendaOur client is a global provider of surgical devices and biosurgery solutions, supporting surgeons, clinical teams, distributors, and OEM partners worldwide.Its portfolio includes industry-leading brands offering barbed sutures, ophthalmic instruments, surgical knives, and advanced biosurgery technologies used across...
-
Regional Marketing Lead
1 settimana fa
Lazio, Italia Michael Page International Italia S.R.L. A tempo pienoPassionate teamMultinational companyAziendaOur client is a global provider of surgical devices and biosurgery solutions, supporting surgeons, clinical teams, distributors, and OEM partners worldwide.Its portfolio includes industry-leading brands offering barbed sutures, ophthalmic instruments, surgical knives, and advanced biosurgery technologies used across...
-
Regional Marketing Lead
1 settimana fa
Lazio, Italia Michael Page International Italia S.R.L. A tempo pienoPassionate team Multinational companyAzienda Our client is a global provider of surgical devices and biosurgery solutions, supporting surgeons, clinical teams, distributors, and OEM partners worldwide.Its portfolio includes industry-leading brands offering barbed sutures, ophthalmic instruments, surgical knives, and advanced biosurgery technologies used...
-
Regional Marketing Lead
6 giorni fa
Lazio, Italia Altro A tempo pienoPassionate teamMultinational companyAzienda Our client is a global provider of surgical devices and biosurgery solutions, supporting surgeons, clinical teams, distributors, and OEM partners worldwide.Its portfolio includes industry-leading brands offering barbed sutures, ophthalmic instruments, surgical knives, and advanced biosurgery technologies used...
-
Regional Marketing Lead...
1 settimana fa
Lazio, Italia Michael Page International Italia S.R.L. A tempo pieno- Passionate team - Multinational company Azienda Our client is a global provider of surgical devices and biosurgery solutions, supporting surgeons, clinical teams, distributors, and OEM partners worldwide.Its portfolio includes industry-leading brands offering barbed sutures, ophthalmic instruments, surgical knives, and advanced biosurgery technologies used...
-
Wholesale Product
1 settimana fa
Lazio, Italia Messagenet A tempo pienoMessageNet SpA, azienda leader nelle telecomunicazioni e nelle soluzioni VoIP, è alla ricerca di una persona che ricopra il ruolo di Wholesale Product & Marketing Manager.Questa figura avrà un ruolo strategico nello sviluppo e nella gestione dei nostri prodotti e canali wholesale, contribuendo alla crescita e al posizionamento dell'azienda nel mercato...
-
Regional Product Marketing Lead – Washing
2 settimane fa
Lazio, Italia Altro A tempo pienoA leading home appliances company in Milan is looking for a Regional Commercial Product Marketing Specialist.This role involves supporting key European markets and ensuring the effective deployment of Washing projects.You will facilitate communication between regional teams and local markets, manage commercialization processes, and provide commercial...
-
Regional Marketing Lead, Biosurgery
1 settimana fa
Lazio, Italia Michael Page International Italia S.R.L. A tempo pienoA global provider of biosurgery solutions seeks a Regional Marketing Lead to drive strategy, commercialization, and lifecycle management of products in Italy, the UK, and Nordics. Candidates should have 3-6 years of marketing and product management experience in MedTech, along with a strong understanding of CRM tools and the local market. Fluency in Italian...
