Product Manager Consumer Health
2 settimane fa
At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where ,Health for all, Hunger for none' is no longer a dream, but a real possibility.We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'.There are so many reasons to join us.If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.Product Manager Consumer Health (m/f/d)The Consumer Health division of Bayer S.p.A. is looking for a passionate and motivated Product Manager to join the marketing team.He/she will play an active part in driving business growth by supporting the development and execution of brand strategies, marketing plans, and sales force activation initiatives.YOUR TASKS AND RESPONSIBILITIES:Actively contribute to the definition and implementation of brand strategy in alignment with both local and global guidelinesAnalyse the market environment, competitive landscape, consumer profiles, and insights, as well as brand capabilities, to identify opportunities to strengthen brand equity and market positioningSupport the translation of brand strategy into actionable activation plans by aligning and coordinating with cross-functional teams (e.g., Sales & Trade, LMR, PS), and by engaging with the field force to gather feedback and drive continuous improvementEnsure tracking and analysis of KPIs and ROI for all marketing activitiesSupport annual budget planning and allocation, while monitoring monthly sell-out/sell-in performance and product sales forecastsCollaborate in the development of integrated communication campaigns and territorial activations, including the creation and adaptation of digital and social assetsWork on activation plans targeting pharmacists and other healthcare professionals (HCPs), ensuring effective implementation in close collaboration with Sales, Trade Marketing, Medical, Regulatory, LMR, and the Sales ForceWHO YOU ARE:Degree in Marketing, Economy or related fieldsAt least 3 years of previous experience in a B2C marketing rolePrevious experience in the Pharmaceutical and FMCG sectors will be considered a plusDigital mindset, strong digital capabilities including social media marketingStrong customer focus with a result-oriented mindset and a proactive, decision-making attitudeExcellent teamwork and cross-functional collaboration and communication skills, with the ability to build and maintain effective networksStrong analytical skills and ability to take data driven decisionsHigh level of adaptability, problem-solving skills, combined with creativity and openness to change and innovationExcellent knowledge of Office, Excel and PowerPointResidence or domicile in Lombardy is preferredFluent knowledge of English and Italian mother tongueLocation: MilanType of Contract: PermanentApplication Period: Reference Code: Division:Consumer Health Location:Italy : Lombardia : Milan Functional Area:Marketing Position Grade:B1 Employment Type:Regular Work Time:Full Time Contact Us Address E-MailViale Certosa 130, ***** Milano
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Junior Product Manager, Consumer Health Brand
4 giorni fa
milano, Italia Recordati A tempo pienoA global pharmaceutical company based in Italy seeks a Junior Product Manager to support their Consumer Health Business Unit. This role involves developing and executing brand strategies, analyzing consumer insights, and ensuring the success of existing products. Candidates should have a degree in Economy and 3/4 years of experience in data-driven marketing...
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Junior Product Manager, Consumer Health – Italy
1 settimana fa
Milano, Italia Recordati A tempo pienoA global pharmaceutical company in Milan is seeking a Junior Product Manager for its Consumer Health brand. This role involves supporting brand strategy execution and ensuring the success of products throughout their lifecycle. Responsibilities include analyzing brand positioning, developing communication strategies, and collaborating with cross-functional...
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Junior Product Manager, Consumer Health Brand
3 giorni fa
Milano, Italia Recordati A tempo pienoA global pharmaceutical company based in Italy seeks a Junior Product Manager to support their Consumer Health Business Unit.This role involves developing and executing brand strategies, analyzing consumer insights, and ensuring the success of existing products.Candidates should have a degree in Economy and 3/4 years of experience in data-driven marketing...
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Junior Product Manager, Consumer Health – Italy
7 giorni fa
Milano, Italia Recordati A tempo pienoA global pharmaceutical company in Milan is seeking a Junior Product Manager for its Consumer Health brand.This role involves supporting brand strategy execution and ensuring the success of products throughout their lifecycle.Responsibilities include analyzing brand positioning, developing communication strategies, and collaborating with cross-functional...
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Product Manager Consumer Health
2 settimane fa
Milano, Lombardia, Italia Bayer A tempo pieno 40.000 € - 80.000 € all'anoAt Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where ,Health for all, Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and...
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Product Manager Consumer Health
2 settimane fa
Milano, Lombardia, Italia Bayer A tempo pieno 40.000 € - 80.000 € all'anoAt Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where ,Health for all, Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and...
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Product Manager, Consumer Health: Brand Growth
3 settimane fa
Milano, Italia Bayer CropScience Limited A tempo pienoA leading health company in Milan is seeking a passionate Product Manager for the Consumer Health division. The role involves driving business growth through brand strategy and collaboration with cross-functional teams. Ideal candidates will have at least 3 years of B2C marketing experience, strong analytical skills, and digital marketing expertise. The...
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Product Manager, Consumer Health: Brand Growth
3 settimane fa
Milano, Italia Bayer CropScience Limited A tempo pienoA leading health company in Milan is seeking a passionate Product Manager for the Consumer Health division. The role involves driving business growth through brand strategy and collaboration with cross-functional teams. Ideal candidates will have at least 3 years of B2C marketing experience, strong analytical skills, and digital marketing expertise. The...
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Product Manager, Consumer Health: Brand Growth
3 settimane fa
Milano, Italia Bayer CropScience Limited A tempo pienoA leading health company in Milan is seeking a passionate Product Manager for the Consumer Health division. The role involves driving business growth through brand strategy and collaboration with cross-functional teams. Ideal candidates will have at least 3 years of B2C marketing experience, strong analytical skills, and digital marketing expertise. The...
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Product Manager, Consumer Health: Brand Growth
3 settimane fa
Milano, Italia Bayer CropScience Limited A tempo pienoA leading health company in Milan is seeking a passionate Product Manager for the Consumer Health division. The role involves driving business growth through brand strategy and collaboration with cross-functional teams. Ideal candidates will have at least 3 years of B2C marketing experience, strong analytical skills, and digital marketing expertise. The...
