Head Of Ecommerce, Eu

2 settimane fa

Lazio, Italia Altro A tempo pieno

Overview The Head of Ecommerce, EU will own the regional Ecommerce P&L, driving revenue, profitability, and conversion performance while shaping and executing strategies aligned with global direction and brand priorities.Reporting to the Global Director of Digital Operations, this role will proactively identify and unlock growth opportunities across owned Ecommerce channels, marketplaces, and digital marketing levers to maximise commercial impact.Key Responsibilities Regional Operations & Trading Oversee day-to-day Ecommerce trading, onsite merchandising, campaign execution, and content accuracy.Ensure a seamless customer journey in partnership with global digital team, logistics, customer service, and merchandising teams.Monitor key performance metrics and act on insights to improve performance.Performance Marketing Management Lead regional digital acquisition and retention strategies aligned with Global strategy and timeline.Optimize marketing mix and spend efficiency to drive qualified traffic and maximise ROAS.Ensure alignment between media, content, and promotional planning to support commercial objectives.Marketplace Ownership Develop and execute the regional marketplace strategy, including partner management and assortment optimization.Manage commercial performance, trading, and operations across marketplace platforms.Ensure marketplace activity supports brand positioning, pricing integrity, and customer experience standards.Leadership & Team Development Lead and develop regional Ecommerce team covering trading, marketing, and marketplace functions.Foster a culture of accountability, agility, and data-driven decision-making.Build digital capability across the regional organization through knowledge sharing and best practice dissemination.Requirements 8–10 years of experience in eCommerce, with at least 3 years in a senior regional or multi-market leadership role.Strong commercial acumen with a proven track record of delivering sales growth and profitability in an online environment.Deep understanding of regional Ecommerce ecosystems, consumer behavior, and digital marketing levers.Luxury or fashion industry experience strongly preferred.Agile, pragmatic, and comfortable managing competing priorities.Strong understanding of SFCC ecosystem.Excellent stakeholder management skills, with experience collaborating across global and local teams.Strong analytical mindset and data-driven decision-making.Fluent in English; additional regional languages are an asset: German, French.This position is full-time in office.About MCM (MODERN CREATION MÜNCHEN) Founded in Germany in **** as an alternative to traditional luxury, MCM was the "enfant terrible" that created the ultimate accessories and lifestyle goods for the innovative and unapologetically luxurious lifestyle of the ****s Munich scene.Today MCM continues to harness its heritage of sophisticated rebellion to pioneer new expressions of luxury for a new generation of independently minded consumers.Under the visionary leadership of Sung-joo Kim, who acquired the brand in ****, MCM is surging forward with unique vision, new iconic designs and ideas (boundary-breaking approach to innovation).#J-*****-Ljbffr

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