Tiktok Shop Creator

TikTok Shop Creator & Affiliate ManagerBeauty by Earth is a fast-growing, clean beauty brand built on performance, integrity, and products that actually work.We sell across DTC, Amazon, retail, and marketplaces — and TikTok Shop is a major growth channel for our brand.This role sits at the intersection of creators, content, and commerce.If you understand what makes TikTok creative convert — and can turn creators into a real revenue engine — keep reading.OverviewThe TikTok Shop Creator & Affiliate Manager owns the growth, performance, and profitability of our TikTok Shop channel.You will build and operate our creator and affiliate ecosystem end-to-end: sourcing and activating creators, seeding products, coaching content quality, and driving consistent GMV.This is a performance role with real accountability — including P&L ownership for the TikTok Shop channel.This is not a passive community or influencer coordination role.You are expected to understand what good TikTok creative looks like, coach creators toward higher-converting content, and continuously optimize for output and ROI.What You'll Be DoingOwn TikTok Shop channel performance, including GMV, efficiency, and contribution marginRecruit, onboard, and activate TikTok Shop creators and affiliatesSeed products to creators at scale, tracking outcomes and ROICoach creators on how to produce high-converting TikTok contentHooks, angles, storytelling, lighting, pacing, edits, CTAsWhat converts vs. what just looks "nice"Provide clear briefs, feedback, and performance guidance to creatorsBuild and manage creator communities (Discord and TikTok-native tools)Keep creators engaged through announcements, challenges, competitions, rankings, and incentivesRun creator initiatives and campaigns designed to increase content volume and GMVEnsure creators post consistently and align with performance expectationsTrack creator performance across content volume, GMV, conversion, and ROIIdentify top-performing creators and double down; cut or deprioritize underperformersCoordinate with internal teams on inventory availability, shipping, timelines, and offersMaintain clean tracking systems and dashboardsWhat Success Looks LikeGrowing number of active creators per weekIncreasing high-quality content volume tied to conversionConsistent and scalable TikTok Shop GMVImproving channel-level profitability and efficiencyStrong creator retention and engagementClear visibility into cost per seeded creator vs outputWhat We're Looking ForDeep understanding of TikTok as a platform and what drives performanceStrong creative instincts — you know a good hook when you see oneExperience coaching creators or affiliates to improve content quality and conversionComfort owning revenue and performance, not just relationshipsHighly organized, execution-oriented, and data-awareClear communicator who can give direct, constructive feedbackComfortable operating in a fast-moving, test-and-learn environmentExperience with creator, affiliate, or influencer programs (TikTok preferred)Why This Role MattersTikTok Shop is not an experiment for us — it's a real growth lever with real dollars attached.This role directly impacts revenue, content quality, and channel profitability.If you perform, the scope and opportunity will grow with it.Job LocationThis position is fully remote with no in-office requirement.About Beauty by EarthBeauty by Earth is a clean, high-performing skincare brand on a mission to help people look and feel their best—without compromise.We're passionate about natural, non-toxic ingredients, sustainable practices, and delivering products that actually work.A few fast factsFemale-founded, Made in the USACertified Cruelty-Free & Plastic NeutralSold across Amazon, Shopify, Target, Walmart, and other Online RetailersObsessed with performance, obsessed with our customersSocialTikTokInstagramFacebookYouTube#J-*****-Ljbffr