Trade Marketing Specialist

PHINIA is an independent, market-leading, premium solutions and components provider with over 100 years of manufacturing expertise and industry relationships.With over 12,500 employees across 43 locations in 20 countries, PHINIA is headquartered in Auburn Hills, Michigan, USA.PHINIA provides fuel systems, electrical systems, and aftermarket products and solutions of the highest quality – developed and manufactured responsibly – that are designed to enhance efficiency and reduce the environmental impact of vehicles, industrial machinery, and other applications.In doing so, we contribute to a cleaner tomorrow, treat our people and surrounding communities with respect, and hold ourselves accountable to robust ethical standards.About UsPHINIA promotes and cultivates an inclusive culture and diverse perspectives, strives to maintain its reputation for excellence, thrills on the power of collaboration, and fosters the development of our talented employees.We believe in making a positive impact through our business and actions and take our collective responsibility seriously.Career OpportunitiesWe offer a strong local presence and interesting global opportunities.Join us on this shared journey toward a brighter tomorrow.Job PurposePHINIA: Advancing sustainability today, powering a cleaner tomorrow.Key ResponsibilitiesFacilitate effective collaboration and alignment between product marketing and commercial teams, executing marketing plans in the field to drive local market growth.Act as an internal advocate for customer needs and insight.Design and execute localized sales campaigns.Track, analyze and report campaign effectiveness, making data-driven improvements.Actively engage with direct and indirect customers, and develop appropriate actions to support product visibility and sales performance.Efficiently respond to customer requests for information and support; enlist help from other teams where necessary.Manage Point Of Sales materials, merchandise, promotional items, newsletters, brochures, flyers, and external presentations in collaboration with relevant internal teams.Lead market communication of New-To-Range (NTR) & First-To-Market (F2M) products with customers.Manage merchandising and promotional giveaways.Collaborate with regional Brand & Communication Manager to create high-impact promotional material.Execute digital marketing actions to enhance online engagement and conversions via both our channels and customer channels.Deliver product training to sales teams/customers as required.Tailor all content to local audience needs ensuring high accuracy levels.Organize training events and dealer activations.Plan and coordinate national & local industry events in collaboration with regional Brand & Communications Manager.Track and analyze campaign performance, sales data & customer engagement & develop actions to drive continual improvements.Provide insights and recommendations to optimize trade marketing investments.Analyze and report on turnover impact by customers / International Trading Groups.Key contributor to local price list development & management, working closely with regional Category team to ensure regional consistency and adherence to pricing strategy.Implement communication activities to enhance brand and product visibility within key media & press channels aligned to the region.Identify and lead continuous improvement (CI) opportunities within the local market(s).What We OfferWe provide compensation and benefits programs intended to attract, motivate, reward, and retain an incredibly talented, globally diverse workforce at all levels within our organization.Our compensation programs are informed by market data and business needs, and we are committed to providing equitable and competitive compensation.We provide quality and competitive benefit programs, including health and well-being resources, family-centric policies, and an agile workplace program, where not precluded by collective bargaining agreements or national statutory plans.We provide formal development opportunities at all levels and stages of employee careers.These opportunities are delivered in a variety of formats to make our portfolio of solutions agile, sustainable, and scalable to support our employees in developing the skills needed to succeed.What We BelieveProduct Leadership – Innovation that brings value to our customers.Humility – Seeking out diverse perspectives and working collaboratively.Inclusivity – Recognizing our differences makes us stronger; we are bold and intentional.Net-Zero – Committed to energy efficiency, waste reduction and beneficial reuse.Integrity – Taking responsibility for our decisions and doing what is right.Accountability – Taking ownership of our actions and driving results.SafetyWe are committed to continually improving our strong safety performance supporting the health and wellness of our employees.Safety is everyone's responsibility.All incidents, near-misses, and unsafe conditions must be reported immediately to the direct manager, Human Resources, or Safety Representative.Equal Employment OpportunityPHINIA is an equal employment opportunity employer such that all qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability or protected veteran status.Visa SponsorshipPHINIA does provide sponsorship for employment visa status based on business need.Applicants must be currently authorized to work on a full-time basis in the country where the position is currently based.No Unauthorized Referrals from Recruiters & VendorsPHINIA does not seek or accept unsolicited resumes or offers from third-party recruiters or staffing agencies associated with any published or unpublished employment opportunities.Any unsolicited information sent to PHINIA will be considered unencumbered and free from any fee or charge whatsoever.Only members of our Human Resources Team have the authority to engage or authorize recruiting services, which must be agreed upon before the unsolicited resume or offer is received.Seniority levelEntry levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesMotor Vehicle Manufacturing#J-*****-Ljbffr