B2B Marketing

2 settimane fa

Lazio, Italia Altro A tempo pieno

Concentrix is looking for a B2B Marketing & Communications Manager to join our team in ItalyIn this role, you'll shape and execute our go-to-market plan, working across digital, content, events, and campaigns.Working closely with the local in-country team, as well as with the EMEA and Global Marketing teams, you will ensure that Italy's positioning is consistent, impactful, and fully aligned with our global brand strategy.Key ResponsibilitiesDefine and execute the go-to-market plan for Concentrix Italy, adapting global and regional initiatives to the local market.Partner with sales and account management teams to design marketing campaigns that support pipeline growth and client engagement in key sectors.Collaborate with EMEA and Global Marketing teams to ensure the Italian market is represented, while aligning with global brand and messaging.Manage end-to-end B2B campaigns, from planning to measurement, leveraging digital, events, content, and partnerships.Lead external communications, fostering relationships with key media in Italy and strengthening our brand presence through PR and thought leadership initiatives.Analyze marketing performance and provide insights to continuously optimize strategies.What we're looking for and key skillsProven experience in B2B marketing - preferred, but not mandatory, within technology or consultancy industries.Strong project management capabilities and collaborative mindset, able to juggle multiple initiatives in a fast-paced, matrixed environmentStrong communicator, both in English and Italian, able to influence stakeholders at different levels.Hands-on experience in digital marketing (LinkedIn campaigns, lead generation)Experience in event marketing (industry conferences, client events, webinars)Ability to work with CRM and marketing automation tools (Salesforce, Marketo or similar)Solid analytical skills to measure campaign ROI and optimize performanceIf you're ready to make an impact and drive our brand forward in Italy, we'd love to hear from youLocationITA Vimercate - Via Torri Bianche, 7 - VimercateOther DetailsLanguage Requirements:Time Type: Full timeIf you are a California resident, by submitting your information, you acknowledge that you have read and have access to the Job Applicant Privacy Notice for California Residents.#J-*****-Ljbffr

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