Brand Manager Meta+
12 ore fa
Are you ready to make a difference in the world of rare diseases?As ourBrand Manager META, you'll be at the forefront of defining tactical plans and implementing marketing activities to achieve business objectives.Reporting to the Alexions Franchise Lead, you'll tailor disease and product strategies to optimally enter and grow a diverse portfolio of products at various lifecycle stages.With therapeutic areas ranging from Rare Tumors to Endocrinology, Bone and Metabolic diseases, you'll contribute to designing disease strategies and strive for executional excellence in operationalizing initiatives.Are you prepared to lead the charge in transforming patient experiences?AccountabilitiesCo-lead therapeutic area market analysis and patient journey mapping with the Franchise Lead.Conduct comprehensive market research including competitive analysis, trends and scenarios.Identify strategic opportunities and business challenges.Cross-Functional Collaboration & PlanningPartner with Field Force, Medical, Regulatory, Legal, Finance and Value & Access teams.Coordinate integrated pre-commercial and commercial activities aligned with disease strategy.Collaborate with Global/Regional counterparts on strategy development and implementation.Develop revenue KPI models and monitor investment performance using data-driven insights.Manage therapeutic area budgets and resource allocation.Ensure end-to-end project execution and prioritization.Commercial Execution & Field SupportDrive innovative sales programs with National Sales Lead and Regional Account Managers.Develop training materials and support field personnel engagement.Create local marketing materials and manage promotional agencies.Stakeholder Engagement & CommunicationsLead Opinion Leader and key stakeholder engagement programs.Develop multichannel communication strategies aligned with brand objectives.Coordinate cross-functional brand teams and track implementation outcomes.Compliance & ValuesRole model company values with focus on 360 compliance and ethical decision-making.Ensure adherence to regulations while prioritising patient needs.Apply right-thing-to-do approach in all business decisions (should we do it rather than may we do it).Essential Skills/ExperienceUniversity degree in science or business/economics or relevant combinations of academic degree and experience.5 years previous marketing experience in a pharmaceutical environment with proven autonomy and outcomes.Solid scientific background.Strong communication skills with fluency in Italian and English (a must-have).Strong project-management skills with ability to coordinate and drive complex projects through the matrix.Ability to build team relationships and collaborate in a global environment at all levels of the organization.Proficiency in budgeting / budget management.Highly customer-focused and results-driven.Strategic thinking & business acumen.Growth mindset and innovation-attentive.Domicile in Lombardy.Desirable Skills/ExperienceExperience in product launches (both pre-commercial readiness and post-launch acceleration).Experience in pediatrics and/or rare disease field represent an added value as would be experience in the specific therapeutic areas of META.Experience in forecasting.Track record of attention to continuous process improvement.Ability and experience in aligning objectives and priorities across functions.Digital proficiency and curiosity.Alexion is proud to be an Equal Employment Opportunity and Affidavit Action employer.We are committed to fostering a culture of belonging where every single person can belong because of their uniqueness.The Company will not make decisions about employment training compensation promotion and other terms and conditions of employment based on race, colour, religion, creed or lack thereof, sex, sexual orientation, age, ancestry, national origin, ethnicity, citizenship status, marital status, pregnancy (including childbirth, breastfeeding or related medical conditions), parental status (including adoption or surrogacy), military status, protected veteran status, disability medical condition, gender identity or expression, genetic information, mental illness or other characteristics protected by law.Alexion provides reasonable accommodations to meet the needs of candidates and employees.To begin an interactive dialogue with Alexion regarding an accommodation, please contact.Alexion participates in E-Verify.Date Posted: 16-dic-****Closing Date: 16-gen-****Required Experience:ManagerKey Skills:Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft Powerpoint, Market Research, Project Management, Product Management, P&L Management, Product Development, BrandingEmployment Type :Full-TimeExperience:yearsVacancy:1#J-*****-Ljbffr
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Bardi, Italia Alexion A tempo pienoA leading biopharmaceutical company is seeking a Brand Manager META in Turbigo, Italy.This role involves developing and executing marketing strategies for products in rare diseases.The ideal candidate will have at least 5 years of marketing experience in a pharmaceutical setting, a scientific background, and fluency in both Italian and...
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Brand Manager Meta+
1 settimana fa
Bardi, Italia Alexion A tempo pienoAre you ready to make a difference in the world of rare diseases?As ourBrand Manager META+, you'll be at the forefront of defining tactical plans and implementing marketing activities to achieve business objectives.Reporting to Alexion's Franchise Lead, you'll tailor disease and product strategies to optimally enter and grow a diverse portfolio of products...
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Brand Manager Meta+
12 ore fa
Bardi, Italia Alexion A tempo pienoAre you ready to make a difference in the world of rare diseases?As our Brand Manager META, you'll be at the forefront of defining tactical plans and implementing marketing activities to achieve business objectives.Reporting to the Alexions Franchise Lead, you'll tailor disease and product strategies to optimally enter and grow a diverse portfolio of...
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