Digital Analytics Consultant

About the Company Rapid shifts in technology have dramatically changed the way people interact and engage with brands.Fifty-five is a new kind of data company that helps brands leverage data to improve marketing, media, and customer experience through a combination of specialized consultancy and technology services.As the strategic data pillar of The Brandtech Group, we offer services that combine strategy consulting, cloud services, media consulting and customer experience.We are made up of over 320 digital experts.Digital consultants, tracking and media specialists, engineers and data scientists all work in close collaboration to provide senior-level marketing consultancy and technical support to our clients, in every type of industry, all around the world.As a partner to advertisers from data collection to activation and exploitation, we help organizations become truly omnichannel entities that control the efficiency of their digital ecosystem and its synergies with the physical world.Headquartered in Paris, we operate across 3 time zones from our 10 offices, located in Paris, London, Geneva, Milan, Shanghai, Hong Kong, Shenzhen, Taipei, Singapore and New York.About the RoleWe are looking for a Digital Analytics Consultant to join our new Milan-based consulting team.This role spans website architecture, UX analysis, media advisory and digital strategy.As a consultant at 55, you will work on marketing analytics and activations rather than setting up and optimising campaigns, so we seek applicants with prior experience in marketing or web analytics.Working as part of a small, collaborative team, you will play a key role in delivering fifty-five's data-led projects to big brand clients across industries such as luxury, automotive, retail and beauty.These projects will be driven by client objectives relating to data collection, customer acquisition, onsite conversion optimisation and media-mix optimisation, and you will be required to promote a customer-centric vision of digital marketing based on systematic data use.You will report to the Head of office and work alongside other consultants and technical experts such as Tracking Specialists, Cloud Engineers and Innovation Experts.Led by the Senior Consultant, you will contribute to the timely and professional delivery of our projects.Examples of first-year work include: creating and monitoring complex dashboards, evaluating client marketing channel mix and recommending attribution models, implementing cookie consent management solutions, reviewing martech audiences and architecture recommendations.This is an exciting, hands-on role in a company that values collaboration and knowledge sharing.ResponsibilitiesDeliver high-quality outcomes for a variety of projects in the Ad Tech and Web Analytics space, working in a client-facing position supported by a team of technical specialists.Meet client requirements within agreed deadlines, keeping track of necessary tasks for each project and liaising with the relevant owners internally and externally; foresee and escalated issues or risks as appropriate.Develop a sharp operational expertise regarding web analytics and media-buy topics.Ideal CandidateEducated to degree level.Approximately 1 year of experience in web or marketing analytics (preferably as a business analyst, data analyst, marketing analyst, or with paid media buying experience).Native or bilingual English is mandatory.Familiarity with the Google stack.Analytical mindset, keen to apply data to challenges.Detail-oriented, proactive and self-motivated; good organisation is paramount.A confident presenter.Curious and eager to learn, able to challenge and recommend solutions to problems.Flexible, versatile and works well under pressure.Collaborative, works well in a team, understands that the sum of our parts is better than the individual.Strong interest in new marketing technologies and the digital industry.Interest in working in a small, growing team.BenefitsBeing part of a multicultural, dynamic and fast-growing team.Continuous (and certified) training on the digital ecosystem and technologies (initial training for all new employees, followed by recurring training sessions).Phone allowance.Flexibility to work remotely part of the week – this continues post-Covid.UnMind App subscription.fifty-five encourages diversity and is committed to guaranteeing equal treatment of all applications, regardless of gender, age, origin, sexual orientation, state of health or political or religious opinion.Seniority levelAssociateEmployment typeFull-timeJob functionConsultingIT Services and IT Consulting#J-*****-Ljbffr