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Head Of International Fundraising Solutions
2 settimane fa
DEADLINE FOR APPLICATIONS16 November :59-GMT+01:00 Central European Time (Rome)WFP celebrates and embraces diversity.It is committed to the principle of equal employment opportunity for all its employees and encourages qualified candidates to apply irrespective of race, colour, national origin, ethnic or social background, genetic information, gender, gender identity and/or expression, sexual orientation, religion or belief, HIV status or disability.ABOUT WFPThe World Food Programme is the world's largest humanitarian organization saving lives in emergencies and using food assistance to build a pathway to peace, stability and prosperity, for people recovering from conflict, disasters and the impact of climate change.At WFP, people are at the heart of everything we do and the vision of the future WFP workforce is one of diverse, committed, skilled, and high performing teams, selected on merit, operating in a healthy and inclusive work environment, living WFP's values (Integrity, Collaboration, Commitment, Humanity, and Inclusion) and working with partners to save and change the lives of those WFP serves.To learn more about WFP, visit our website: and follow us on social media to keep up with our latest news: YouTube, LinkedIn, Instagram, Facebook, Twitter, TikTok.WHY JOIN WFP?WFP is a **** Nobel Peace Prize Laureate.WFP offers a highly inclusive, diverse, and multicultural working environment.WFP invests in the personal & professional development of its employees through a range of training, accreditation, coaching, mentorship, and other programs as well as through internal mobility opportunities.A career path in WFP provides an exciting opportunity to work across the various country, regional and global offices around the world, and with passionate colleagues who work tirelessly to ensure that effective humanitarian assistance reaches millions of people across the globe.We offer an attractive compensation package (please refer to theTerms and Conditionssection of this vacancy announcement).POSITION TITLE: Head of International Fundraising Solutions, IndividualFundraisingORG UNIT: Private Partnerships Division (PSP)DUTY STATION: RemoteCONTRACT TYPE: Regular CST Level IIIDURATION: 11 monthsLINE MANAGER/SUPERVISOR: Global Head of Supporter Engagement & InnovationORGANIZATIONAL CONTEXTThe United Nations World Food Programme (WFP) is the world's largest humanitarian agency working to end hunger.WFP and its partners believe that no child should go to bed hungry and that individual and collective wellbeing can only beachieved if all children, women and men get the nutritious food they need to lead healthy, dignified lives.Each year, WFP assists 86.7 million people in 83 countries.Every day, some 5,600 WFP-chartered trucks are on the road, 92 planes are inthe air and 20 ships are at sea.These numbers speak to WFP's unparalleled reputation as an emergency responder, one that is often the first on the scene in the most difficult environments.WFP also works with partners to strengthen the resilienceof communities most vulnerable to hunger and malnutrition through long-term development programmes aimed at boosting food security, local economies, education, employment and gender equality.While hunger and malnutrition are the world'slargest solvable issues, the needs are still immense and growing.821 million people in the world suffer from chronic hunger.To increase the funds to end hunger, WFP is committed to growing private sector fundraising with a focus on individuals andthrough (Individual Giving/IG) and the app Share The Meal (STM).Fundraising from individuals has been successfully developed by other UN agencies, as well as many international NGOs, generating the majority of their private sector income.FUNDRAISING FROM INDIVIDUALSFundraising from individuals can deliver significant revenue and loyal donors as well as valuable unrestricted funds.During WFP's Private Sector Partnerships & Fundraising strategy ************) income from individuals is estimated to grow tenfoldto USD 170m p.a. in ****.To achieve this income growth, WFP has invested significantly and it is critical that the investment in this programme to raise funds from individuals is as effective as possible: generating a high return on every dollar invested and attracting loyal donorswho will continue to support WFP's work for many years.The income growth in the first three years of the six-year strategy has been delivered by the IG and STM teams taking a global and digital-first approach and recruiting individual donors in all countries in the world, plus two Friends' organizations in theUSA and Japan.WFP's approach is both ground-breaking as the first international fundraising team to promote it's digital first offers globally and it has achieved sector-leading growth rates.For the next three years of the strategy, the Director PSP andGlobal Head of Supporter Engagement believe that proactively exploring other opportunities (channels, media, technologies) will be critical to build on and sustain our growth path.There is a strong focus on attracting loyal donors with high valuepotential cost-effectively to ensure the required returns both to the donor and the organization and to benefit more people facing hunger around the world.PURPOSE OF THE ASSIGNMENTThe Head of International Fundraising Solutions for Individual Fundraising (IF) will develop and implement a strategy to assess and test new areas of income from individuals or product/programme adaptations or evolutions to further accelerate currentapproaches.They will lead on collaborating with teams to developing solutions to bridge from our core global offerings to testing new opportunities with a particular focus on both scaling acquisition, engaging existing supporters and ensuring thatour marketing funnel is optimized.They will be able to work at the strategic level, but also hands-on to either lead the implementation of or guide colleagues to go market with new initiatives and potential income streams.They will have project management experience including at theinternational level working with multi-country teams.They will work closely the Heads of the two core programmes – the Individual Giving and the ShareTheMeal app – and with the Business Intelligence Hub to ensure that data and insight are at the heart of decision-making and prioritization.They willwork with the incoming Head of International Market Development who will simultaneously be developing a strategy to focus on growth market opportunities.They will be part of the senior management team in Global Supporter Engagement working with their peers, in particular the Head of International Individual Giving and the Head of Share the Meal as well as at times Friends organizations, to optimizethe revenue for WFP's programmes through its portfolio of fundraising from individuals.They will be part of the wider management team in the PSP division and role model effective leadership and management with any team members theymay manage.Initially this will be the only role in this team until its value add is demonstrated.ACCOUNTABILITIES / RESPONSIBILITIESLead the development of a strategy and approach to fundraising solutions and new revenue opportunities to ensure that the UN WFP is taking advantage of opportunities to grow its sustainable income base from individual supporters in line withdevelopments in digital products and e-commerce experiences.They will assess the opportunity to expand WFP's digital-first approach to revisit DRTV and evolutions in this channel post-pandemic.They will be a collaborative colleague, partnering withteams across IF, and with significant agency experience having worked both client and agency side.Within the strategy, assess the contribution to the overall income target from individuals of USD134 million in **** increasing to USD 170 million in ****that could be made from new revenue opportunities.Evaluate the opportunity of additional channels as part of this strategy including DRTV which can complement a digital-first approach and recruit a higher proportion of regular monthly supporters.1. Following an immersion in the activities of the IG and STM teams and with Friends Organizations, as well as relevant insights from the BI Hub and external sources, identify priority opportunities to contribute to strategic IF income targetsachieving required KPIs2. Propose a prioritization based on greatest potential to scale with an ICE framework (Impact, Confidence, Ease) to include some approaches already tried and tested by peer organisations which could be an important part of WFP's futurefundraising portfolio, or new in our sector.Create opportunities for teams to ideate and input into the 'long list' of opportunities for rapid review3. Based on your current knowledge from sector performance, propose to the heads IG and STM as well as the BI Hub optimization or maximization opportunities that would be 'quick wins' to enhance our performance and increase ourreturns4. Introduce to teams how innovation methodologies can be applied in a purposeful, practical and impactful way and network in the sector and regularly scan for opportunities including emerging technologies to explore with teams5. Project lead pilots or initiatives where the above opportunities are prioritized for implementation to include leading procurement processes where external agencies are required for their market experience or local capacity for effectivetesting and then scale up for maximization in the market OR guide and support team members in the IG or STM teams to go to market with new initiatives6. Bring best practices to bear in all projects so that we can leapfrog existing learnings and ensure effective tracking and real-time sharing across If teams7. Provide regular reports and performance reviews on progress of the above projects for senior leaders to inform regular review meetings and identify where course corrections are needed or there are opportunities to accelerate growth8. Contribute to a culture that is target-driven, uses data and insights to inform decision-making and creates a best-in-class supporter experience in line with our strategic objectives9. Ensure that risks are identified and mitigation strategies are in place in an externally evolving ecosystem including data compliance, privacy and protection standards are met working with the Strategic Projects Manager responsible forcompliance in our IF programmes10. Lead on ensuring effective relationships within PSP, with key business partners in WFP and with key external partners where relevant (e.g. social media platforms, media, creative and customer care agencies, CRM and