OOH Category Activator
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Ferrero is seeking a Category Activator OOH for Spreads, Beverages and Frozen categories based in Alba, Piedmont. You will define and execute activation strategies across the Out of Home channel, translate insights into commercial initiatives, and lead a small two-person team, contributing strategically and operationally to growth.
You will work cross-functionally with trade marketing and consumer marketing, manage budgets, monitor performance, and influence priorities to maximize sell-out and