Consumer Partnerships Marketing Manager

The Company PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards.
Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end‐to‐end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk.
We enable consumers to engage in cross‐border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross‐border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do - and they push us to ensure we take care of ourselves, each other, and our communities.
Job Summary About The Role We're looking for a passionate and experienced marketer to build game‐changing co‐marketing partnerships for Italy. In this role, you won't just manage collaborations - you'll create them from the ground up.
Partnership marketing is one of the most important drivers of business success at PayPal, accelerating the connection between consumers and merchants in inspiring ways. You'll develop and execute outstanding co‐marketing campaigns and merchant programs with external partners, driving measurable ROI for both sides. One of the key products you'll promote is PayPal's Buy Now Pay Later (BNPL) solution.
The ideal candidate is a self‐starter who can create innovative campaign concepts, negotiate and collaborate effectively with PayPal's Sales team and external partners, and lead cross‐functional teams to deliver at a high standard.
Job Description Essential Responsibilities Lead the development and execution of marketing strategies and campaigns
Identify and recommend best practices for marketing processes and initiatives
Analyze business trends to inform marketing decisions and strategies
Collaborate with cross‐functional teams to drive marketing projects and programs
Monitor and evaluate the effectiveness of marketing activities
Provide guidance and mentorship to junior marketing team members
Minimum Qualifications 5+ years relevant experience and a Bachelor's degree OR Any equivalent combination of education and experience.
Additional Responsibilities & Preferred Qualifications Your Day-to-Day Merchant relationships: Build strong partnerships with merchants to create innovative collaborations and premium consumer campaigns that drive volume growth for both merchants and PayPal
Strategy & planning: Develop and execute channel marketing strategies aligned with PayPal's business objectives and partner goals, identifying new growth opportunities and optimizing existing programs
Campaign execution: Lead the creation and execution of co‐branded marketing campaigns, including CRM and paid media
Performance analysis: Track, measure, and analyze the performance of channel marketing activities, using data to optimize campaigns, demonstrate ROI, and report on key metrics
Content & collateral: Collaborate with internal teams to develop marketing collateral, sales tools, and enablement materials for channel partners
Cross‐functional collaboration: Work closely with Sales, Product, Brand Marketing, and Legal to ensure campaigns are integrated and support go‐to‐market strategy