Manager, Partnership Marketing IT
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Overview
You will act as a thought partner to shape partnership marketing, drive growth through strategic collaborations, and optimize the developer lifecycle. You'll lead cross-functional projects, analyze trends, and advance co-marketing initiatives that boost developer engagement. The role connects partners with PayPal's ecosystem, delivering compelling marketing programs and scalable campaigns. This is a chance to influence how partnerships fuel PayPal's global reach and developer experience.
Retribuzione / Benefits
- comprehensive wellbeing programs
- generous paid time off
- healthcare coverage for you and family
- flexible hybrid work model
- equity or other incentive compensation
- supportive and diverse workplace
Responsabilità
- Develop and manage partnership marketing strategies to drive growth and engagement
- Build and sustain relationships with partners (regional system integrators, digital agencies, consultants)
- Audit the developer program experience and identify improvement opportunities
- Design and deploy strategic marketing communications for the developer lifecycle
- Oversee developer-focused platforms, improving architecture, content, and SEO
- Plan and execute lead generation campaigns and lifecycle communications for developers
- Manage Developer Meetup events (invitations, logistics, execution)
- Collaborate with partners on joint go-to-market and co-marketing initiatives
- Create marketing toolkit content to help developers promote solutions
- Partner with data/analytics teams to track performance and optimize strategies
Requisiti fondamentali
- 5+ years of relevant experience
- Bachelor's degree or equivalent experience
- Experience in partnership marketing and developer ecosystems (implied)
- relationship-building
- cross-functional collaboration
- strategic thinking
- developer lifecycle marketing
- lead generation campaigns
- marketing communications
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