Sales digital advertising manager

Location

When autocomplete results are available use up and down arrows to review and enter to select. Touch device users, explore by touch or with swipe gestures. Job ID 10161318 Location Milan, Italy Business The Walt Disney Company (EMEA) Date posted Oct. 13, 2026 The primary responsibility of the Sales Digital Advertising Manager is to drive advertising revenue for Disney+ and other media platforms (e.g., Social Meta, You Tube) by managing and developing relationships with media agencies and/or clients in the Italian market.

This role will focus on generating incremental revenue, delivering strategic and creative advertising solutions, and building long-term partnerships. The role reports to the Italy Integrated Ad Sales Senior Manager and works as part of the Italy Advertising Sales team. The successful candidate will also support the strategic planning of their Big Media Agencies or Direct Clients portfolio and actively contribute to sales growth across key platforms.

You'll join a team grounded in our Disney values, acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day. This role will be based in our Milan office, 4 days a week, with either a Monday or Friday working from home. The internal job title will be Digital Sales Manager.

What You Will Do

Achieve and exceed revenue targets on a weekly, monthly, and quarterly basis, as agreed with the line manager Cultivate strong, multi-level relationships across media agencies, particularly with planning and buying teams Proactively pitch and sell multi-platform content packages and campaign-led solutions Grow existing business and identify new revenue streams within the agency and/or client portfolio Develop and nurture relationships with key decision-makers and C-level stakeholders across agencies and/or direct clients to drive long-term strategic partnerships Provide accurate forecasting and regular reporting to management Ownership of a defined agency/client patch and performance against set revenue targets Contribution to market intelligence and competitive positioning in Italy Use analytical tools and dashboards to monitor performance and maximise sales opportunities Anticipate risks within the portfolio and implement focused sales strategies to address them; ability to navigate campaign escalations and contribute to long-term positive solutions Conduct campaign analysis to extract actionable insights and future recommendations through Sales Hub Lead and support new business pitches, develop complex media plans, and present strategic advertising solutions Identify training, events, and hospitality needs within agency partners and communicate these to the line manager Lead agency/client plenary sessions, presentations and thought leadership initiatives designed to elevate market awareness and generate commercial opportunities Collaborate closely with Client Services team (campaign management and ad operations) to develop holistic client proposals from a sale to implementation and technical troubleshooting Collaborate with Account Managers in other EMEA regions Stay informed on key market and category trends and leverage them to shape sales narratives Required Qualifications & Skills Significant experience in media sales, preferably within a major media owner, broadcaster, streaming service or digital / social media companies Experience in Sales Planning functions in the digital media industry, with a focus on video advertising; Deep understanding of the digital ecosystem, including familiarity with VOD, BVOD, and SVOD platforms Knowledge of Connected TV (CTV) landscape and cross-media opportunities Proven experience managing a strong client/agency portfolio in the Italian media landscape Strong grasp of programmatic trading models and direct relationships with agency trading desks Knowledge of different planning models: Direct IO, Programmatic Guaranteed and PMP Demonstrated ability to deliver strategic, cross-platform advertising solutions in a highly competitive environment
- Confident in leading presentations and communicating complex media strategies Track record of driving incremental revenue and growing investment from clients Capable of developing and executing long-term sales strategies aligned with business goals Skilled in media planning and use of analytics for performance improvement Extensive experience in digital and video advertising sales In-depth knowledge of the Italian digital and CTV advertising market Strong relationships with senior-level contacts within media agencies Strategic thinker with a proactive, solution-oriented mindset Excellent communication and presentation skills (verbal and written, English and Italian) Advanced skills in Power Point and Excel for media planning and reporting Strong working knowledge