Sales & Marketing Manager IVD Molecular Diagnostics

Eurofins is an international network of independent life sciences companies, providing a unique range of analytical testing services to clients across multiple industries, to make life and our environment safer, healthier and more sustainable. From the food you eat, to the water you drink, to the medicines you rely on, Eurofins laboratories work with the biggest companies in the world to ensure the products they supply are safe, their ingredients are authentic, and labelling is accurate.

The Eurofins network is dedicated to delivering testing services that contribute to the health and safety of society and the planet, and to its corporate responsibility to protect the environment and ensure diversity, equity, and inclusion across its companies around the world.

HOW CAN YOU HELP US?

In a nutshell:
Are you an experienced commercial leader with a strong background in Molecular Diagnostics? Do you thrive in a hands-on role where strategy, execution, and customer focus go hand in hand? Join Eurofins as a Sales & Marketing Manager and play a key role in driving sustainable growth and strengthening our IVD Molecular Diagnostics business in Italy.

What team will I be part of?

You will be part of the Sales, Marketing and Customer Support organization, reporting directly to the Managing Director. The role is based in Italy and involves regular national travel and occasional international travel, working closely with cross-functional teams across the Eurofins network.

As a Sales & Marketing Manager you will:

Sales & Commercial Strategy

• Define and implement sales strategies aligned with company objectives and growth plans;

• Lead and manage the sales team, including agents, to achieve commercial targets;

• Develop and execute key account strategies for hospitals, public and private laboratories, and reference centers;

• Oversee pricing strategies, tenders, contract definition, order negotiations, and order processing;

• Monitor sales budgets, forecasts, and performance against objectives, implementing corrective actions where needed.

Marketing & Product Management

• Develop and execute marketing plans for molecular diagnostic assays, instruments, and consumables;

• Define product positioning, value propositions, and go-to-market strategies;

• Coordinate product launches in collaboration with internal stakeholders;

• Conduct market analysis, competitive intelligence, and gather customer feedback;

• Supervise the creation of marketing and scientific communication materials.

Customer Support & Service Excellence

• Oversee Customer Support Services, including technical support, application support, and service contracts;

• Ensure high levels of customer satisfaction, retention, and long-term partnerships;

• Coordinate service activities such as installations, maintenance, training, and troubleshooting;

• Define and monitor service KPIs, response times, and quality standards;

• Collaborate with Operations and Supply Chain to ensure timely delivery of products and spare parts.

Business Development & Market Expansion

• Identify new business opportunities, partnerships, and distribution channels;

• Represent the company at industry events, congresses, and customer meetings.

Cross-functional Collaboration & Compliance

• Work closely with internal functions to ensure compliance with IVD regulations (IVDR, ISO 13485, CE marking);

• Provide structured commercial and customer feedback to support product improvement and innovation.

Are you our kind of extraordinary?

Education

• Bachelor’s degree in Life Sciences, Biotechnology, Molecular Biology, 

• MBA or advanced scientific degree is a plus

Experience & Knowledge

• 8–10+ years of experience in Sales & Marketing within the IVD sector;

• Strong knowledge of the Molecular Diagnostics market (RT-PCR); experience with digital PCR and NGS is an advantage;

• Solid understanding of the Italian clinical laboratory landscape and Key Opinion Leaders;

• Proven leadership experience in medium-sized or growing organizations;

• Experience managing Customer Support functions;

• Experience in the Italian healthcare market; international exposure is a plus.

Skills & Competencies

• Strong leadership and people management skills;

• Customer-oriented mindset with a strong focus on service excellence;

• Hands-on, proactive approach with the ability to drive change and make an impact;

• Strategic thinking combined with operational execution;

• Excellent communication and negotiation skills;

• Fluency in Italian and English.

We support your development Do you feel like you don’t match 100% of the requirements? Don’t hesitate to apply anyway Eurofins companies are committed to supporting your career development.

We embrace diversity  As an Equal Opportunity Employer, the Eurofins network of companies believes in strength and innovation through diversity. We prohibit discrimination against employees or applications based on gender identity and/or expression, race, nationality, age, religion, sexual orientation, disability, and everything else that makes employees of Eurofins companies unique.

Find out more on our Careers page: https://careers.eurofins.com/

Company description: Eurofins Scientific is an international network of independent life sciences companies, providing a unique range of analytical testing services to clients across multiple industries, to make life and our environment safer, healthier and more sustainable. From the food you eat, to the water you drink, to the medicines you rely on, Eurofins laboratories work with the biggest companies in the world to ensure the products they supply are safe, their ingredients are authentic and labelling is accurate.
The Eurofins network of companies believes that it is a global leader in food, environment, pharmaceutical and cosmetic product testing and in discovery pharmacology, forensics, advanced material sciences and agroscience contract research services. It is also one of the market leaders in certain testing and laboratory services for genomics, and in the support of clinical studies, as well as in biopharma contract development and manufacturing. It also has a rapidly developing presence in highly specialised and molecular clinical diagnostic testing and in-vitro diagnostic products.

In under 40 years, Eurofins has grown from one laboratory in Nantes, France to over 65,000 employees across a decentralised and entrepreneurial network of over 950 laboratories in over 1,000 independent companies across 60 countries. Eurofins companies offer a portfolio of over 200,000 analytical methods to evaluate the safety, identity, composition, authenticity, origin, traceability and purity of biological substances and products.

The Eurofins network generated EUR 6.95 billion revenues in FY 2024, and has been one of the fastest growing listed European companies for almost three decades.