Digital Communication

We are looking for a Digital Communication & Marketing Specialist to support both corporate digital communication and the marketing activities of the Company. The role combines hands-on content creation with experimentation around Generative AI, content personalisation and new digital formats across corporate website and social media channels, , with hands-on support in planning and executing communication initiatives, campaigns and events. The ideal candidate combines strong communication skills with a practical interest in digital innovation, and is comfortable managing multiple projects and stakeholders. Your Role Digital Content, GenAI & Campaigns
• Create, edit and manage digital content for the website, corporate social media channels and other digital communication touchpoints.
• Turn technology, business projects and innovation topics into clear and engaging content tailored to different audiences and channels.
• Experiment with Generative AI tools to support content creation, adaptation, research, optimisation and production workflows.
• Test opportunities for content personalisation, adapting messaging and formats to different audiences, interests and stages of the user journey.
• Contribute to the development of new digital content experiences and formats across the website and organic social media channels.
• Design and test lightweight AI-powered tools, agents or automated workflows that can improve content production, management or personalisation.
• Work with internal teams, agencies, partners and suppliers to coordinate activities, timelines, assets and deliverables.
• Monitor content performance, analyse relevant KPIs and use insights to improve future activities.
• Keep up to date with emerging GenAI tools, digital communication trends and new approaches that could be tested within the Company. Communication & Marketing Support
• Act as a communication and marketing focal point, working closely with teams to understand priorities, projects and business objectives.
• Define and develop communication initiatives — including events, campaigns, content programmes and media partnerships — to increase the visibility the Company and its expertise.
• Support in the execution of marketing plans by proposing and promoting new initiatives, formats and communication opportunities.
• Identify relevant projects, success stories, expertise and perspectives that can be amplified through corporate communication channels.
• Support the development and execution of multi-channel initiatives across digital, social media, events and other communication touchpoints.
• Coordinate internal stakeholders, partners and suppliers to ensure effective execution and alignment with overall communication strategy.
• Track the performance of communication and marketing initiatives against agreed objectives and KPIs. Qualifications
• Organizational and project management (create project plans and progress report, competitor benchmarking analysis)
• Content/copy creation (preferred)
• Experience on AI tool to generate text, images, videos (preferred)
• Fluent English speaker
• Proactive and results-oriented
• Strong interpersonal skills
• Listening and teamwork skills
• Curiosity and flexibility Hiring city:Torino, Milano Language:English, Italian