Senior International Sales Manager – English-Speaking Markets

AG Boutique Journeys, part of AG Group, is an Italian Destination Management Company (DMC) specialising in tailor-made travel experiences, luxury FIT, exclusive small group journeys and incentive travel throughout Italy. As part of our international growth strategy, we are seeking an experienced and results-driven Senior International Sales Manager to strengthen our commercial presence and accelerate business development across our key English-speaking markets: USA, Canada, UK, Ireland and Australia. The Role The successful candidate will play a strategic role in expanding our international B2B business, developing new commercial opportunities and strengthening relationships with tour operators, travel agencies, luxury travel advisors and distribution partners.

Key Responsibilities
• Define and implement sales and business development strategies across the assigned international markets.
• Identify, acquire and develop new B2B accounts, with a strong focus on generating new business and sustainable revenue growth.
• Manage and strengthen relationships with existing international partners.
• Promote AG Boutique Journeys' portfolio of tailor-made itineraries, luxury FIT, small group tours and incentive programmes.
• Negotiate commercial agreements and establish long-term strategic partnerships.
• Represent the company at international trade shows, workshops, sales missions and industry events.
• Collaborate with Product, Marketing and Operations teams to develop innovative and commercially competitive travel solutions.
• Monitor market trends, sales performance and business opportunities, ensuring the achievement of agreed revenue targets. Candidate Profile Essential Requirements
• Minimum 5–7 years of proven experience in senior international B2B sales roles within the travel industry, preferably with a DMC, incoming tour operator or luxury travel company.
• Strong knowledge of international travel distribution, particularly in English-speaking markets.
• Excellent command of English, both written and spoken.
• Proven track record in new business acquisition, account development and revenue growth.
• Excellent negotiation, communication and relationship management skills.
• Strategic commercial mindset, entrepreneurial approach and strong results orientation.
• Ability to work independently and effectively within a collaborative team.
• Availability for frequent international business travel.
• Based in Italy or willing to relocate. Preferred Qualifications
• An established portfolio of international B2B clients and active relationships with tour operators, travel agencies and luxury travel networks in the target markets.
• Good working knowledge of French.
• Previous experience in selling Italy as a destination.
• Established relationships within the premium and luxury travel sectors.
• Experience in developing and managing international distribution partnerships.

What We Offer
• A senior commercial role with significant responsibility in the international expansion of AG Boutique Journeys.
• The opportunity to contribute directly to the company's commercial strategy and business growth.
• A distinctive portfolio of premium travel products and authentic Italian experiences.
• A dynamic, entrepreneurial and internationally oriented working environment.
• Competitive remuneration package, commensurate with experience, including performance-related incentives.
• RAL: € 40-60 K
• Long-term professional development opportunities within AG Group. Join Our Team If you are an experienced travel industry sales professional with a passion for Italy, a strong international network and a proven ability to develop new business, we would be delighted to hear from you. Please send your CV and a brief introduction to careers@aggroupitaly.it, quoting "Senior International Sales Manager" in the subject line.