Vice President of Global Marketing

1 settimana fa
San Vito dei Normanni Apulia, 75, Italia NSTAR Electric Co Tempo pieno
Company Description NSTAR Electric Company, doing business as Eversource Energy, is an electric utility serving residential, commercial, and industrial customers in parts of Massachusetts. As a subsidiary of Eversource Energy, NSTAR Electric is part of a larger organization focused on electric distribution, electric transmission, and natural gas distribution across New England. Through its utility affiliates in Connecticut, New Hampshire, and western Massachusetts, Eversource delivers reliable energy and operates both traditional generation assets and solar generating assets. Team members at NSTAR Electric contribute to a mission-centered business that prioritizes safe, dependable energy delivery and long-term regional sustainability. Role Description The Vice President of Global Marketing is a full-time, on-site leadership role based in San Vito dei Normanni. This role oversees the development and execution of comprehensive global marketing strategies aligned with NSTAR Electric’s business objectives and Eversource Energy’s broader brand positioning. Day-to-day responsibilities include leading market planning initiatives, shaping international marketing campaigns, guiding integrated marketing and sales programs, and ensuring consistent messaging across regions and channels. The role collaborates closely with executive leadership, sales teams, and operational units to drive customer engagement, support revenue growth, and strengthen the organization’s presence in existing and emerging markets. The Vice President will also manage and mentor marketing teams, establish performance metrics, and leverage data-driven insights to optimize marketing investments and outcomes. Qualifications
- Candidates should possess strong skills in Market Planning and Marketing Strategy to develop and execute comprehensive, data-informed marketing roadmaps.
- Candidates should possess expertise in International Marketing and Marketing to lead cross-border campaigns, brand positioning, and multi-channel communications.
- Candidates should possess proven Sales and commercial acumen to align marketing initiatives with revenue targets, customer acquisition, and retention goals.
- Candidates should possess demonstrated leadership experience managing diverse marketing teams, budgets, and large-scale initiatives in complex organizations.
- Advanced ability to use market research, analytics, and customer insights to guide decision-making and measure marketing performance.
- Excellent strategic thinking, stakeholder management, and collaboration skills, with the capacity to influence senior leaders and cross-functional partners.
- Experience in the energy, utilities, or infrastructure sectors is highly beneficial.
- Relevant academic background, such as a bachelor’s degree in Marketing, Business, or a related field; an MBA or equivalent graduate degree is preferred.

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