Retail Area Manager

Company Overview
Founded in **, POP MART is a leading global pop culture and entertainment company.
With IP at its core, POP MART works with artists and designers worldwide to develop and operate IPs, creating products, services and entertainment experiences for consumers.
Its portfolio includes beloved IP characters such as THE MONSTERS , TWINKLE TWINKLE, CRYBABY, DIMOO, SKULLPANDA, Hirono and MOLLY.
As of the first half of , POP MART had more than 100 million registered members worldwide, operated 676 physical stores and over 2,800 ROBO SHOP vending machines, and reached nearly 100 countries and regions through cross-border e-commerce platforms, bringing joy to consumers around the world.
Company Information
Industry: Designer toys and collectible pieces
Location: Milan (Cordusio M1)
Job type: Full time - Permanent
Working Hours: 40 hours per week
Salary Range: 45k - 55k
About POP MART
Established in **, POP MART is a market-leading entertainment company and a global champion of designer toy culture.
Through global artist development, IP operations, and designer toy culture evangelism, we have built an integrated platform covering the entire designer toy value chain.
Besides our original and iconic IPs such as Molly, Hirono, Skullpanda, and LABUBU, POP MART collaborates with top-tier toys and lifestyle brands including Disney, Universal Studios, and Sanrio to create collectible art toys featuring their iconic characters.
POP MART has established a strong presence across key European markets, including Spain, Italy, Netherlands, France, and the UK.
As part of our strategic growth initiatives, we are focused on expanding our retail network into additional high-potential markets across Europe, continuing to strengthen our brand's position in the region.
For more information, visit and our LinkedIn Career page.
What to Expect
POP MART is a fast-paced company with a young and multicultural team where you can expect to: Gain valuable professional experience covering the entire retail life cycle.
Have the opportunity to work with people from different countries and cultures in a collaborative environment.
Receive structured customer service, retail operations, and product training.
Be proactively involved in the company's growth.
Benefits
Selected POP MART toys as appreciation gifts every month
Comprehensive training and development programs
Regular team social events
Corporate Discounts
Employee Assistance Program
A structured bonus/commission scheme in line with the company's and the individual's performance
The Role and Candidate
The Area Manager will be responsible for overseeing all POP MART stores in Italy, ensuring seamless daily operations, sales performance and an exceptional customer experience.
This is a hybrid role that requires a hands-on approach to store management while also supporting broader retail operations in Italy.
Responsibilities
Oversee daily operations of all existing and upcoming store locations in the Italian market, ensuring operational excellence, efficiency, cleanliness and high service standards
Conduct regular store visits and audits to assess performance, service quality, visual standards and operational compliance
Act as the main point of contact for operational challenges and opportunities, ensuring smooth communication and fast problem resolution
Support future store openings in Italy, providing operational guidance, best practices and on-site support
Monitor sales performance, analyse trends and KPIs and identify areas for improvement
Develop and implement strategies to optimise revenue, profitability, labour efficiency and cost control
Contribute to the development of annual business plans and budgets for the area, tracking performance against targets
Report regularly on area performance, risks and opportunities to senior management
Support store teams in executing merchandising plans, product launches and marketing initiatives
Ensure consistent and appealing product displays aligned with brand guidelines
Oversee inventory flow, stock control, availability and loss prevention, working closely with Supply Chain teams
Support the recruitment, onboarding and training of store managers and store-level staff
Coach and motivate teams to achieve sales targets and deliver excellent customer service
Conduct regular meetings and performance evaluations, fostering a strong performance-driven culture
Ensure high standards of customer satisfaction and handle escalated customer issues when needed
Ensure compliance with company SOPs, operational policies, safety standards and local retail regulations
Work closely with internal teams such as Marketing, HR and Supply Chain as well as external stakeholders to continuously improve store operations and execution
Required Qualificati