Corporate Communications Lead

19 ore fa

milano, lombardia, Italia Campari Group Tempo pieno

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.
Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.
Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
General Description Of The Role
The Corporate Communications Lead - Maternity Cover role sits within the Global Public Affairs, Communications and Sustainability department, based in Campari Group HQ offices in Milan. The Corporate Communications Lead – Maternity Cover will play a key role in driving Campari Group’s corporate communications agenda, coordinating external communications activities, reputational initiatives and strategic corporate projects in close collaboration with senior stakeholders.
The role will be involved in developing engaging and effective communications activities aimed at strengthening Campari Group’s corporate positioning, supporting business priorities and safeguarding the company’s reputation across key stakeholder audiences. As part of the maternity cover assignment, the role will also coordinate a number of strategic corporate communications projects, including the ongoing revamping and subsequent go-live of the new Campari Group corporate website.
This is a senior individual contributor role, requiring strong project ownership, sound communications judgement and the ability to coordinate stakeholders at different levels of the organisation.
Key Responsibilities And Activities

  • Oversee daily media coverage and media monitoring activities.
  • Coordinate key corporate communications moments, including quarterly financial results, M&A operations and other corporate announcements, ensuring message consistency and stakeholder alignment.
  • Contribute to crisis and issues communications, including message development, stakeholder alignment and timely response coordination.
  • Manage PR and media opportunities involving senior global spokespeople (including the CEO and top management), coordinating global and local corporate media requests, to strengthen Campari Group’s reputation and strategic positioning.
  • Develop and fine-tune top management corporate messages, including copywriting, messaging and tone of voice.
  • Manage corporate communications initiatives and projects, among which The Spiritheque and other corporate storytelling platforms.
  • Lead the communications workstream for the revamp and go-live of the new Campari Group corporate website, including content development, editorial coordination, stakeholder alignment and launch readiness.
  • Manage corporate social media activities, contributing to content planning, copywriting and coordination to strengthen Campari Group’s corporate positioning across relevant channels.
  • Develop high-quality corporate communications materials and key assets, including messaging documents, Q&As, press materials, briefing notes and executive communications.
  • Provide consultancy and active support for corporate media activities and events, including corporate sponsorships, institutional events and global brand campaign moments.
  • Manage the external communications budget.
  • Track and report key communications metrics to measure success and reputation, including media coverage sentiment/quality, social media performance, website engagement.
  • Scout and coordinate third-party suppliers and comms agencies.
  • Coordinate and manage media trainings and simulations for selected internal stakeholders.
Key Stakeholder Relationships
Internal: Strong collaboration with Top Management / Executive Team, Investor Relations, Brand Houses, Legal and M&A, Group Functions and Local Markets.
External: Media, agencies/suppliers, marketing agencies and universities.
Experience & Education
  • Around 8–10 years years of experience in corporate communications, ideally gained through a combination of PR agency and in-house corporate communications role.
  • Italian and English full working proficiency. Good knowledge of a third language is a plus.
  • Experience in corporate communications, media relations, reputation management and multi-stakeholder project coordination.
  • Experience working with senior leaders and cross-functional stakeholders in complex, international organisations.
Required Skills & Traits
  • Strong editorial judgement, with the ability to translate complex corporate topics into clear, engaging and accurate