Specjalista Ds. Marketingu

3 giorni fa

EmiliaRomagna, Emilia-Romagna, Italia Blupura Tempo pieno

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Support the execution of the annual marketing plan and marketing campaigns
Ensure brand consistency across all communication channels and marketing materials
Assist in the development of sales and marketing tools for customers, distributors and partners
Coordinate marketing activities with internal departments and external suppliers

Manage and update company websites through WordPress
Create and publish content across social media platforms
Develop and manage email marketing campaigns using Mailchimp or similar platforms
Monitor and report on campaign performance and key marketing metrics
Support SEO, digital advertising and lead generation activities
Create marketing materials using:
- Canva
- Adobe InDesign
- Adobe Photoshop
- Adobe Illustrator (preferred)
Produce brochures, presentations, flyers, newsletters and promotional materials
Develop engaging content for websites, social media, email campaigns and product launches

Support the organisation of exhibitions, trade shows, customer events and product launches
Liaise with suppliers, agencies and external partners to ensure successful project delivery

Degree in Marketing, Communications, Business or a related field
Minimum 2-3 years' experience in a marketing role
Fluent English, both written and spoken
WordPress, Mailchimp, Canva
Proficiency in Microsoft Office Suite (PowerPoint, Excel and Word)
Good working knowledge of Adobe InDesign and Photoshop
Experience in social media management and content creation
Strong organisational and project coordination skills
Familiarity with AI-powered marketing tools and content generation platforms
Experience with CRM systems such as Microsoft Dynamics 365
Knowledge of SEO, Google Analytics and digital marketing tools
Experience within B2B, hospitality, beverage or premium product sectors
Basic knowledge of AI tools and their application in marketing and communications
Experience using generative AI platforms (such as ChatGPT, Copilot or similar tools) to support content creation, campaign development, market research and productivity
Interest in emerging digital marketing technologies and AI-driven marketing trends

Base Salary (Gross Annual Salary): €30,000 - €35,000