Retail Market Manager, Fendt, Southern Europe
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* bonus scheme
* company car
* flexible working time
* remote work option
* private health insurance
* canteen with meal allowance Responsabilità
* Conceptualize and implement regional sales & marketing activities
* Support Marketing Communication with B2B2C brand messaging and regional cross-media deployment
* Create and evaluate digital campaigns and adapt them regionally
* Plan local sales and marketing training via Sales Engineer
* Coordinate local DEMO activities and events (product launches, fairs, field days)
* Analyze NPS and drive improvement actions
* Plan and review regional A&SP budgets with MC
* Implement digital sales processes and supporting systems landscape
* Manage lead capture at trade fairs/events and nurture the sales funnel
* Oversee dealer and customer master data; coordinate retail topics regionally
* Lead, motivate, and assess Field Retail Managers and Product Specialists
* Define framework conditions for effective objective achievement and handle escalations Requisiti fondamentali
* Marketing experience preferred, ideally in agricultural or related equipment business
* Sales or business development experience a strong plus
* Educational background in Agricultural Business Management, Economics or Marketing preferred
* Good organizational skills; team player; strong communication in English; Spanish is a plus
* Numeracy and analytical ability; business and commercial acumen
* Availability to travel 50%
* team player
* strong communication
* analytical thinking
* digital marketing campaigns
* lead capture and CRM practices
* data analysis and KPI interpretation
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