COMMERCIAL & FIELD TRAINING SPECIALIST
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responsabilità:
* Analizzare i fabbisogni formativi della rete, in collaborazione con HR e i responsabili delle farmacie, individuando le principali opportunità di sviluppo delle competenze.
* Progettare e condurre attività formative in aula, online e direttamente in farmacia, trasformando le conoscenze scientifiche e specialistiche in strumenti concreti per il lavoro quotidiano.
* Affiancare i team sul campo, sviluppando le capacità di ascolto, analisi dei bisogni e consiglio al cliente, con particolare attenzione alla qualità della consulenza e alle opportunità di cross-selling e up-selling consulenziale.
* Sviluppare competenze nelle principali aree di specializzazione, tra cui dermocosmesi, integrazione alimentare e farmacia dei servizi, contribuendo alla realizzazione di percorsi formativi mirati.
* Supportare lo sviluppo di Private Label e Brand Esclusivi, valorizzandone le caratteristiche distintive attraverso contenuti formativi e strumenti utili alla consulenza in farmacia.
* Accompagnare l’introduzione di nuovi servizi, prodotti e iniziative commerciali, supportando le farmacie nelle fasi di avvio, sperimentazione e implementazione.
* Monitorare l’efficacia della formazione e dei progetti assegnati, attraverso feedback, osservazioni sul campo e indicatori di risultato, individuando opportunità di miglioramento.
* Favorire la diffusione delle best practice e delle esperienze maturate nelle Farmacie Pilota, contribuendo a estendere le iniziative più efficaci all’intera rete.
* Organizzare e partecipare ad eventi di promozione e di aggiornamento formativo in collaborazione con i brand partner #J-18808-Ljbffr
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